We are looking for a dynamic and creative Social Media Specialist, preferably with experience in the education sector, to manage and enhance our online presence. The ideal candidate will drive engagement, create compelling content, and align social media strategies with organizational goals.

Location : Santoshnagar, Hyderabad
Job Type : Full Time

Key Responsibilities:
Social Media Strategy Development:

- Develop and execute social media strategies tailored to the education industry.
- Align campaigns with overall marketing and branding objectives.

Content Creation and Management:

- Create engaging, high-quality content (text, images, and videos) for various social media platforms.
- Schedule and publish posts across platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube.

Community Engagement:

- Monitor and respond to comments, messages, and inquiries promptly to build a positive online community.
- Foster meaningful interactions with followers and stakeholders.

Campaign Management:

- Plan and execute paid and organic social media campaigns to drive engagement and conversions.
- Collaborate with internal teams for cross-promotional activities.

Performance Analysis:

- Track, analyze, and report on key metrics using tools like Google Analytics,



Facebook Insights, and Hootsuite.
- Use insights to optimize strategies and improve ROI.

Trend Monitoring and Adaptation:

- Stay updated on the latest social media trends, tools, and best practices.
- Adapt strategies to remain competitive and relevant in the education sector.

Qualifications and Skills:

- 4-5years of experience in social media management, preferably in the education industry.
- Proficiency with social media platforms and management tools such as Hootsuite, Buffer, or Sprout Social.
- Strong copywriting and content creation skills.
- Familiarity with paid advertising platforms like Facebook Ads Manager and LinkedIn Campaign Manager.
- Excellent communication, creativity, and organizational skills.
- Basic knowledge of graphic design tools like Canva or Adobe Suite is a plus.

Job Type: Full time

Pay: ₹50,000.00 - ₹60,000.00 per month

Ability to commute/relocate:

- Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

- What is your expected CTC ?

Experience:

- Social media marketing: 4 years (Required)

Work Location: In person

📌 Senior Social Media Specialist (India)
🏢 ASTI ACADEMY
📍 India