- Design and execute robust B2B lead generation campaigns across digital channels (Google Ads, LinkedIn, email automation) to attract corporate clients.
- Oversee Search Engine Optimization (SEO) and Pay-Per-Click (PPC) strategies to ensure the company ranks highly for specific logistics, 3PL, and freight service keywords.
- Manage and optimize digital user funnels, landing pages, and conversion rates to turn website visitors into qualified sales leads.
Content Marketing & Brand Management
- Oversee the creation of specialized B2B content, including industry whitepapers, case studies, and corporate brochures, that highlight our supply chain capabilities.
- Maintain consistent brand messaging across all digital touchpoints and corporate social media channels (e.g., LinkedIn, X, and Facebook).
Analytics & Reporting
- Monitor KPIs and measure the ROI of all digital marketing campaigns using tools such as Google Analytics and dashboards.
- Analyze market trends,
competitor activity, and supply chain demands to identify recent business opportunities.
- Present regular performance reports and strategic recommendations to senior management.
Sales & Cross-Functional Alignment
- Work closely with the business development and sales teams to equip them with the digital marketing materials and tools needed to close corporate accounts.
- Manage the digital marketing budget effectively, allocating spend to the highest-performing channels.
Pay: ₹16,000.00 - ₹25,000.00 per month
Ability to commute/relocate:
- Gunadala, Vijayawada, Andhra Pradesh: Reliably commute or planning to relocate before starting work (Preferred)
Education:
- Bachelor's (Required)
Experience:
- Digital marketing: 2 years (Required)
Language:
- Hindi (Required)
- English (Required)
Location:
- Gunadala, Vijayawada, Andhra Pradesh (Required)
Work Location: In person
📌 Assistant Manager - Digital Marketing (India)
🏢 Lucky Express Cargoes
📍 India
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