- Keyword research and competitor analysis.
- Optimise titles, descriptions, and metadata.
- Create keyword-rich content for app listings.
- Work on PPC campaigns (Apple Search Ads, Google App Campaigns).
- Track metrics: downloads, conversion rates, and retention.
- Understand ranking algorithms and store compliance policies.
- Stay updated with app store guidelines.
- Collaborate with devs, designers and marketers.
Requirements
- Experience in ASO tools (App Tweak, Sensor Tower, Mobile Action).
- SEO knowledge for app stores.
- Know about app analytics (Firebase, App Annie).
- Robust content writing and communication.
- Experience with data analysis with actionable insights and ad campaign optimisation.
This job was posted by Krishna Patel from Appstane Technologies.
📌 ASO Manager (Surat)
🏢 Appstane Technologies
📍 Surat
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