Job Description

Responsibilities :

The position requires experience in Programmatic buying & selling with campaign management skills. Responsibilities of this role will include, but are not limited to:

- Own the end-to-end campaign management process (Trafficking, Optimization, KPI Goals, Billing)
- Plan and execute the campaign on the top demand-side platform (DSP), DV360, Beeswax (valuable to have), Tradedesk is mandate
- Continuous monitoring and improvement: Analyze each campaign based on the logged performance metrics & derive insights to implement and improve future campaigns
- Designing measurement solutions that demonstrate the efficacy of campaigns
- Ability to take proactive data-driven decisions and report to stakeholders in a periodic manner
- Manage and activate PMPs for relevant campaigns. Including trafficking, pacing and reporting of said activity.
- Manage and improve existing media activation processes to improve efficiency in campaign management





Skill sets Required

- Minimum 2 years of experience in campaign management experience and hands-on knowledge on top DSPs is a must
- Proficient in multiple DSPs and extensive knowledge of the RTB and wider programmatic landscape
- Should have experience with DV360, TTD (Mandate), Beeswax and third-party as servers
- DV360 and Other relevant certifications are a plus
- Google Campaign Manager and Flashtalking measurement and reporting experience preferable
- Excellent communication and writing skills – working across the team, within the wider agency, with clients and media owners
- Strong analytical mindset on Reporting and hands-on experience in Excel is preferred
- Graduate in any field.
- Comfortable working for US shift or any shifts as per business requirements.

📌 Programmatic Campaign Specialist (Pune)
🏢 Affinityx
📍 Pune