Key skills required:
3 Years of experience in working Adobe Target as a business analyst/ business consultant
Conduct discovery workshops to understand personalization use cases, user journeys.
Create optimization roadmap: mapping business objectives and use cases to Target capabilities
Ability to recommend recent personalization and optimization use cases and relevant metrics, and translate these to Adobe Target Test planning: Wireframing, designing, planning the implementation for tests
Hands on experience in planning and configuring Adobe Target activities, as well as analyzing and reporting test results.
Enablement of business users on best practices for Adobe Target

Skills Required:
Hands on experience in Adobe Target is a must including Form-Based Experience Composer, VEC, creating different Target activities like A/B Activity, MVT,



XT activities etc., setting up audiences in Target, conducting activity QA, analysing and reporting test results etc.
Hands on experience in setting up different types of campaigns as well as KPI's based on customer needs
Understand concepts of HTML, Javascript, CSS
Knowledge of statistical concepts, data analysis
Familiarity with personalization and optimization needs of at least 1 industry (Financial Services, retail, Manufacturing etc.)
Should have valuable communication skills and have handled client interaction
Ability to analyze complex personalization problems and find data driven solutions.

📌 Deloitte Adobe Target Bengaluru (India)
🏢 TRIGENT SOFTWARE PRIVATE
📍 India