Role Details
Experience: 3–6 years
Location: Mumbai / Bengaluru
Work Schedule: 5 days a week
Shift: 2:00 PM – 11:00 PM
Key Responsibilities
Set up, manage, and optimize Google Ads campaigns across Search, Display, and App Campaigns.
Monitor campaign performance and optimize key metrics such as CTR, CPC, CPA, and ROI.
Prepare performance reports and share actionable insights.
Conduct A/B testing for ad copies, creatives, and landing pages.
Resolve issues related to ad delivery, tracking, and policy disapprovals.
Collaborate with Product, Design, and other cross-functional teams.
Leverage Google Ads rules and scripts to automate repetitive tasks.
Stay updated with the latest digital marketing trends and platform enhancements.
Required Skills
3+ years of hands-on experience managing Google Ads campaigns.
Robust expertise in Search, Display, and App Campaigns.
Experience with campaign optimization, reporting, and KPI tracking.
Hands-on experience with Google Tag Manager (GTM) and Google Analytics (GA).
Robust analytical, communication, and problem-solving skills.
Preferred Background
B2C digital/technology product companies, or
Digital marketing agencies managing B2C digital/technology clients.