Campaign Management: Plan, execute, and monitor integrated marketing campaigns across digital (SEO, SEM, Email, Social) and offline channels.
Strategy Implementation: Translate business goals into actionable marketing initiatives, ensuring alignment with sales targets and brand identity.
Data Analysis & Reporting: Track KPIs, analyze campaign ROI, and provide actionable insights to management to drive continuous improvement.
Content Leadership: Oversee the creation of high-quality marketing collateral, including blog posts, case studies, newsletters, and ad copy.
Cross-Functional Collaboration: Partner with sales, creative, and product teams to ensure consistent messaging and effective lead nurturing.
Mentorship: Provide guidance and support to junior marketing staff or freelancers to foster a cooperative and high-performing team culture.

Required Skills & Qualifications




Experience: 0–3+ years of experience in a marketing role (agency or in-house) with a proven track record of successful campaign delivery.
Technical Proficiency: Deep understanding of marketing tools (e.g., Google Analytics, CRM platforms like HubSpot/Salesforce, CMS like WordPress, and Meta/Google Ads).
Analytical Mindset: Ability to interpret data, conduct market research, and perform competitor analysis.
Communication: Exceptional copywriting and verbal communication skills.
Education: Bachelor’s degree in Marketing, Business, Communications, or a related field.

Pay: ₹10,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Sr Marketing Executive Madurai (India)
🏢 THE LIGHTMEN STUDIO PVT.LTD
📍 India