Role & responsibilities
Participate in forming effective paid search strategies.
Running Meta Ads & Google Ads
Launch and optimize various PPC campaigns.
Oversee accounts on search platforms
Be involved in keyword selection and audience targeting.
Monitor budget and adjust bids to gain better ROI.
Track KPIs to assess performance and pinpoint issues.
Produce reports for management (e.g. dashboards).
Write attractive and concise copy for adverts.
Suggest and develop current campaigns across multiple channels.
Maintain partnerships with PPC ad platforms and vendors.
Create pitch decks and reports for new clients
Preferred candidate profile
Proficiency in Meta Ads Google Ads, Google Ads Editor, Tag Manager, Google Analytics.
Skilled Experience in domain
Excellent at data handling and insight generation,
Strong technical skills.
Excellent problem-solving skills and attention to detail.
Ability to manage multiple campaigns and projects simultaneously.