05 Aug
|
Swastika Web Technology
|
India
05 Aug
Swastika Web Technology
India
We are seeking an experienced PR & Brand Growth Manager to lead Digital PR, media outreach, and brand partnership initiatives for our growing international fashion eCommerce brand. The ideal candidate should have a strong track record of securing media coverage, building relationships with journalists, and increasing brand authority through strategic PR campaigns.
Key Responsibilities:
- Develop and execute Digital PR strategies to enhance brand visibility and online authority.
- Build and maintain relationships with journalists, editors, publishers, bloggers, and influencers.
- Pitch compelling story ideas and secure media placements on high-authority websites.
- Manage outreach campaigns through platforms such as Qwoted, Featured, SourceBottle, and similar media request networks.
- Coordinate PR campaigns around fashion trends, product launches, seasonal promotions, and brand events.
- Acquire high-quality editorial backlinks through ethical, white-hat outreach methods.
- Track outreach performance, maintain media databases, and manage reporting.
- Monitor competitor PR activities and identify new brand growth opportunities.
- Collaborate with SEO, content, and marketing teams to maximise brand exposure.
Required Skills & Experience:
- 3–6+ years of experience in Digital PR, Media Outreach, Brand Partnerships, or Public Relations.
- Proven success in securing media mentions and editorial placements.
- Strong understanding of Digital PR and authority-building strategies.
- Excellent communication, relationship-building, and pitching skills.
- Experience with outreach tracking and reporting using Google Sheets or Excel.
- Ability to manage multiple campaigns and deadlines effectively.
Preferred Industry Experience:
- Fashion
- eCommerce
- Retail
- Beauty
- Wedding
- Lifestyle Brands
Good to Have:
- Existing network of journalists, editors, and media contacts.
- Experience working with international or US-based brands.
- Knowledge of SEO, link-building, and Digital PR strategies.
- Familiarity with tools such as Ahrefs, SEMrush, BuzzStream, Pitchbox, Hunter.io, or similar outreach platforms.
Why Join Us?
- Opportunity to work with a quick-growing international fashion brand.
- Collaborative and growth-focused work environment.
- Exposure to global Digital PR and brand-building campaigns.
- Career advancement opportunities with a high-impact role.
Pay: ₹40,000.00 - ₹50,000.00 per month
Application Question(s):
- Share 3–5 media placements you personally secured.
- Which publications have featured your clients?
- Please share examples of backlinks you've earned through Digital PR.
- How many personalized outreach emails or journalist pitches do you typically send each week?
- Have you worked with fashion, beauty, lifestyle, wedding, or eCommerce brands? Please share websites.
- Which Digital PR and outreach tools have you used?
Work Location: Remote
📌 PR & Brand Growth Manager (Digital PR / Media Outreach) (India)
🏢 Swastika Web Technology
📍 India