This role is for one of the Weekday's clients
Min Experience: 8 years
Location: Gurugram
JobType: full time
Key Responsibilities
Brand Strategy & Leadership:
Develop and drive a cohesive brand marketing strategy that strengthens market positioning and aligns with long-term business objectives.
Social Media Marketing:
Lead the creation and management of social media content and calendars, with a solid focus on Instagram engagement and brand storytelling.
Integrated Brand Management:
Oversee brand initiatives across digital, social, offline, and print channels, ensuring consistent tone, visual identity, and messaging.
AI-Driven Marketing:
Leverage contemporary AI tools for creative ideation, content generation, brand storytelling, and campaign optimization. Use prompt-engineering practices to enhance brand performance.




Creative & Communication Oversight:
Guide the development of messaging frameworks, creative assets, and content strategies that resonate with diverse target audiences.
Cross-Functional Collaboration:
Work closely with marketing, design, product, and leadership teams to ensure brand alignment and seamless execution of campaigns.
Performance Insights:
Monitor brand metrics, audience engagement, and campaign results to make data-driven decisions and continuously improve brand effectiveness.
Skills
Brand Marketing • Brand Management • Brand Strategy • Brand Awareness • Branded Content

📌 Head Brand Marketing Haryana (India)
🏢 Weekday AI
📍 India