Job Summary

The Digital Marketing Sales Manager/Head leads the end-to-end process of acquiring customers through digital channels. This role involves not only overseeing multi-channel campaigns (SEO, SEM, Social, Email) but also managing the sales funnel, forecasting revenue, and leading a team to hit growth KPIs.

Key Responsibilities

● Strategy & Planning: Develop and execute comprehensive digital sales and marketing strategies aligned with business revenue goals.

● Campaign Management: Oversee paid acquisition (PPC, Social Ads), organic growth (SEO), and retention (Email/CRM) to drive lead generation and conversion.

● Sales Funnel Optimization: Analyze the digital customer journey to identify drop-off points and implement A/B testing or CRO strategies to maximize sales.

● Budget & ROI Ownership: Manage marketing budgets, forecast sales pipelines, and report on performance metrics like Return on Ad Spend (ROAS) and Cost Per Acquisition (CPA).

● Team Leadership: Recruit, train, and mentor a team of digital specialists or sales representatives,



ensuring they meet individual and departmental targets.

● Stakeholder Collaboration: Work closely with product, finance, and senior leadership to align digital initiatives with overall company objectives.

Skills & Qualifications

● Experience: Typically 5–7+ years in digital marketing or sales management roles.

● Technical Proficiency: Hands-on experience with Google Ads, Meta Ads Manager, GA4, and CRM tools like HubSpot or Salesforce.

● Analytical Ability: Robust skills in data interpretation to derive actionable insights from complex marketing and sales reports.

● Communication: Excellent written and verbal skills for pitching strategies to leadership and creating persuasive ad copy.

● Education: Bachelor’s degree in Marketing, Business, or a related field (MBA often preferred for senior roles).

Pay: ₹50,000.00 - ₹80,000.00 per month

Work Location: In person

📌 Sales Head (India)
🏢 TALENT FOCUZ
📍 India