Job Description: Digital Performance Marketing Manager

Location: Delhi NCR

Experience: 4–7 years

Employment Type: Full-time

About the Role

We are looking for a strategic and execution-oriented Senior Digital Performance Marketing Manager to lead end-to-end digital campaigns for a diverse portfolio of clients. The ideal candidate should be able to independently plan, execute, optimize, and report on integrated digital campaigns that drive measurable business outcomes.

Key Responsibilities
Develop digital marketing strategies aligned with client objectives.
Plan and execute paid campaigns across Google, Meta, LinkedIn, YouTube, and other relevant platforms.
Manage campaign budgets, media planning, and audience targeting.
Monitor campaign performance and optimize for KPIs such as leads, reach, engagement, CTR, CPL, CPA, and ROAS.
Set up conversion tracking, pixels, and analytics dashboards.
Prepare insightful client reports with actionable recommendations.
Collaborate with creative, content, influencer, and video teams to deliver high-performing campaigns.
Stay updated on digital trends, platform changes, and emerging technologies.
Present campaign strategies and performance to clients confidently.
Mentor junior team members and ensure best practices across accounts.





Required Qualifications
Bachelor’s degree in Marketing, Business, Communications, or a related field.
4–7 years of hands-on experience in a digital marketing agency.
Proven experience managing multiple client accounts simultaneously.
Robust understanding of performance marketing, media planning, audience segmentation, and digital analytics.
Experience handling monthly media budgets from ₹10 lakh onwards.
Proficiency in:
Google Ads
Meta Ads Manager
LinkedIn Campaign Manager
Google Analytics 4 (GA4)
Google Tag Manager
Looker Studio
Strong analytical, communication, and presentation skills.

Preferred
Google Ads and GA4 certifications.
Meta Blueprint certification.
Experience handling government, PSU, corporate, and public awareness campaigns.
Exposure to influencer marketing and integrated digital campaigns.

Success Metrics
Achievement of campaign KPIs
Improved campaign efficiency (CPL, CPA, ROAS)
Client satisfaction and retention
Timely execution and reporting
Contribution to business growth through cutting-edge digital strategies

Pay: ₹40,000.00 - ₹80,000.00 per month

Perks:
Provident Fund

Work Location: In person

📌 Digital Performance Marketing Manager Delhi
🏢 SPAN MEDIA COMMUNICATIONS
📍 Delhi