About the Role

BigFM is building a next-generation media super-app designed to seamlessly bring together video, audio, radio, micro-drama, news, and commerce on a single platform. We are seeking a visionary and execution-focused Product Lead to own the product requirements and roadmap across all six of these content and commerce verticals.

This is a foundational, high-impact individual-contributor leadership role. You will define the product strategy and requirements that engineering and design build against, setting the definitive roadmap direction across every vertical of the super-app.

Key Responsibilities

- Roadmap Ownership: Define, prioritize, and own the product requirements and roadmap across all six content and commerce verticals (Video, Audio, Radio, Micro-drama, News, and Commerce) as the platform scales.
- Cross-Functional Collaboration: Partner closely with Engineering and Design leadership to translate complex business goals and user needs into clear, well-scoped product requirements.
- UX & Design Alignment: Partner with the Design Lead to translate raw product requirements into intuitive, high-quality, and delightful user experiences.
- Technical Feasibility: Collaborate with Backend and Frontend Architects to validate the technical feasibility, dependencies, and sequencing of product initiatives.
- Metrics & Outcomes: Define success metrics and take complete ownership of product outcomes across content discovery, user engagement, and commerce conversion.
- Insights & Research: Conduct user and market research to inform product decisions, maintaining a deep understanding of evolving consumer behaviors across content verticals.
- Stakeholder Management: Represent the product vision and roadmap to internal stakeholders and leadership,



successfully navigating prioritization trade-offs across competing verticals.

Required Qualifications

- Experience: 8–10 years of product management experience, including at least 2–3 years owning product strategy for a multi-product or multi-vertical platform.
- Track Record: Proven experience defining and shipping product roadmaps for consumer-scale mobile and web products.
- Domain Knowledge: Strong understanding of content, media, or commerce product ecosystems.
- Execution Skills: Exceptional ability to translate ambiguous business goals into transparent, prioritized, and executable product requirements.
- Leadership Style: Comfortable operating as a high-impact individual contributor, leading entirely through product judgment, data, and cross-functional influence.
- Communication: Excellent communication and alignment skills—capable of uniting engineering, design, and business stakeholders around a shared product vision.
- Analytics: Strong analytical mindset with comfort using data to prioritize, test, and validate product decisions.

Preferred Qualifications

- Super-App Expertise: Direct experience building products in a media, content, or commerce super-app environment.
- Startup Growth: Prior experience at a high-growth startup building 0 → 1 products.
- Multi-Format Media: Experience managing product lifecycles across multiple content formats (video, audio, short-form content) within a single, unified platform.
- Monetization: Familiarity with subscription, advertising, or commerce monetization models.

What We Offer: The opportunity to shape a foundational media ecosystem from the ground up, high ownership, and a collaborative environment working alongside top engineering and design talent.

Pay: ₹616,256.89 - ₹3,000,000.00 per year

Work Location: In person

📌 Product Lead (India)
🏢 BIG FM
📍 India