Key Roles & Responsibilities1. Content Creation

- Create high-quality Reels, Shorts, Videos and Posts.
- Design Instagram posts, stories, carousels and infographics.
- Create educational and motivational content.
- Write engaging captions and hashtags.
- Create admission campaign creatives.

2. Video Production

- Shoot classroom sessions.
- Record faculty interviews.
- Student testimonials.
- Campus walkthroughs.
- Event coverage.
- Success stories.
- Edit videos professionally using CapCut/Premiere Pro/Canva.

3. Social Media Management

Handle and grow:

- Instagram
- Facebook
- LinkedIn
- YouTube
- X (Twitter)
- Google Business Profile

4. Content Calendar

- Prepare weekly and monthly content calendar.
- Plan admission campaigns.
- Plan festival campaigns.
- Create exam-specific content (CLAT, CUET, IPMAT, CAT, LAW, BBA).

5. Branding

Maintain consistent branding across all platforms.

- Logo usage
- Brand colours
- Typography
- Creative templates
- Institute identity

6. Lead Generation

- Create lead generation campaigns.
- Run enquiry campaigns.




- Generate admissions through organic and paid content.
- Coordinate with counselling team for lead follow-up.

7. Event Coverage

Cover:

- Workshops
- Seminars
- PTMs
- Orientation Sessions
- Mock Test Events
- Career Guidance Sessions
- School Activities

8. Graphic Designing

Design:

- Posters
- Banners
- Brochures
- Admission Creatives
- WhatsApp Creatives
- Certificates
- Presentation Templates

9. Community Management

- Reply to DMs.
- Respond to comments.
- Answer social media queries.
- Build engagement with students and parents.

10. Performance Analysis

Track:

- Reach
- Impressions
- Engagement
- Followers Growth
- Leads Generated
- Cost per Lead
- Video Views
- Conversion Rate

Prepare weekly and monthly reports for management.

Pay: ₹20,000.00 - ₹40,000.00 per month

Advantages:

- Cell phone reimbursement

Work Location: In person

📌 Social Media Content Creator (Preet Vihar)
🏢 CL Educate
📍 Preet Vihar