About Medhavi Skills University:

Medhavi Skills University (MSU) is a government-notified private State Skills University established under a State Act in Sikkim in 2021, dedicated to advancing quality skill-integrated higher education and entrepreneurship. Recognised by the UGC and aligned with the National Education Policy (NEP) 2020, MSU is a pioneer in converging the skilling ecosystem with formal higher education through its “Industry as Campus” model. The University collaborates extensively with industries and Skill Development Institutes to deliver work-integrated degree programs embedding structured on-the-job training within the curriculum. MSU is a recognised Awarding Body under NCVET, empanelled with DGT, and serves as an

anchor university partner with NSDC and the PMU of NSDC International- collectively reinforcing its demand-driven, industry-co-led academic framework. Ranked 4th among India’s Top Skill Universities in the Outlook ICARE Rankings 2025 and supported by over 11 defence partnerships along with multiple national recognitions, MSU stands among India’s leading skill-integrated higher education institutions.

For more information, visit https://msu.edu.in

About Medhavi Group:

Established in 2013, Medhavi Group is a unified ecosystem comprising MSU and various skill-promoting organizations, dedicated to advancing skill development, vocational training, and industry-integrated higher education. With a strong outcome-driven approach, the Group has trained over 6 lakh learners, achieving more than 70% employability outcomes, and currently supports 20,000+ active students across its diverse programs. Medhavi Group continues to bridge the gap between education and employment by building scalable, industry-aligned talent pathways across India. Work Integrated Skill based Higher Education (WISE) is Medhavi’s flagship industry-integrated initiative built on the principle of “Industry as Campus.” It combines academic learning with structured on-the-job training, ensuring students graduate with real work experience and industry-ready skills. Through deep, outcome-driven partnerships with over 300+ leading industry and skill partners across 26+ sectors including Hyundai,



Mahindra, IHG Group, Nephroplus, Barbeque Nation, Nexus Select Malls, ClassPlus, Tata Electronics, Marriott, ITC, and others-WISE enables learners to acquire role- specific competencies directly within live business environments. WISE creates a demand-driven talent pipeline for industries that enhances employability, improves workforce productivity, and bridges the industry skill gap.

For more information, visit https://msu.edu.in/wise

Role Overview:

The role will serve as the engine for strengthening the fee-based sales pipeline by driving demand generation, improving lead quality, and ensuring consistent funnel visibility for leadership decision-making. The incumbent will dedicate approximately two-thirds of their efforts toward pipeline creation and demand generation, including market outreach, prospect engagement, lead qualification, and nurturing opportunities until they are sales-ready for the Business Development team. This role owns source sales data for the fee-based BD function. The remaining one-third will focus on sales analytics, MIS governance, and CRM excellence, ensuring robust pipeline reporting, conversion tracking, forecasting accuracy, and data integrity across the fee-based BD ecosystem. Through disciplined reporting and insights, the role will enable the AGM and Director to assess funnel health, identify gaps, and drive revenue growth initiatives.

Key Responsibilities:

1. Demand Generation

- Generate leads through cold calling, email sequences, LinkedIn outreach, institutional research and references.
- Build and enrich a target-account database against the agreed Ideal Customer Profile.
- Conduct introductory presentations explaining MSU's Awarding Body offering.




- Reconcile self-sourced leads against the Marketing funnel so the two pipelines do not duplicate or double-count.

2. Qualification & Handover

- Qualify prospects on business potential, operational capability, budget, authority and timeline.
- Schedule qualified meetings and demonstrations for the BD team and ensure clean context handover.
- Nurture leads on the agreed cadence; ensure no lead goes stale beyond 14 days.

3. Sales MIS & Pipeline Reporting

- Publish weekly and monthly pipeline, funnel and conversion reports for the fee-based BD team.
- Maintain CRM data integrity: deduplication, stage hygiene, ownership accuracy, activity logging.
- Track lead-source performance and report conversion by channel.
- Submit verified fee-based sales data to the Director's Office for consolidation into the Awarding Body.

Qualifications & Skills Required:

- Graduate essential; MBA preferred.
- 2-5 years in lead generation, pre-sales, inside sales or sales operations.
- EdTech, skilling, training or B2B services background preferred.
- Comfort with numbers is essential, this is not a pure calling role.
- Cold calling and structured lead qualification
- LinkedIn Sales Navigator and email sequencing tools.
- Advanced MS Excel - pivot tables, lookups, basic modelling.
- Zoho CRM reporting and Zoho Analytics (or comparable);
- Exposure to Power BI is an advantage, not a requirement.
- Clear spoken English and Hindi.

Note: Travel for maximum 2 days per month will be there.

What We Offer:

- Opportunity to architect and scale a future-focused, industry-integrated higher education ecosystem.
- Competitive compensation with performance-linked incentives.
- Leadership role in a rapidly growing national skills and university platform.
- A collaborative, mission-driven environment.
- The chance to create a measurable impact on employability and workforce transformation at scale.

How to Apply:

Interested candidates should submit a resume and cover letter detailing their qualifications and experience [email protected] at earliest possible.

Medhavi Skills University is an equal opportunity employer. We celebrate diversity and are committed tocreating an inclusive environment for all employees.

📌 Senior Executive - Lead Generation & Sales MIS (Delhi)
🏢 Medhavi
📍 Delhi