Key Responsibilities
1. On-Ground Promotions & Activations: Execute Below The Line (BTL) marketing activities, product demonstrations, and sampling drives at high-traffic locations.
2. Lead Generation: Approach potential customers in the field, identify active project sites, bypass gatekeepers to collect verified contact details, and pass qualified leads to the sales team.
3. Market Research & Competitor Analysis: Collect consumer feedback, conduct localized surveys, and report on competitor activities and market trends.
4. Vendor & Event Management: Oversee on-ground logistics, manage kiosks, handle branding materials, and coordinate event setups at trade shows or community events.
5. Relationship Building: Network with local businesses, community leaders, and residential or corporate partners to secure collaborative promotional opportunities.
6. Performance Reporting: Track conversion rates, manage campaign data, and provide daily or weekly field reports to management.
Essential Qualifications & Skills
1.
Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
2. Communication: Exceptional verbal communication, presentation, and negotiation skills.
3. Customer-Centric: A highly extroverted, persuasive, and adaptable personality.
4. Problem-Solving: The ability to think on one's feet, handle objections, and work independently in the field without direct supervision.
5. Technical Proficiencies: Familiarity with modern [CRM](0.5.6, 0.5.11) tools (such as Salesforce), mobile lead-tracking apps, and basic data analysis for performance tracking.
6. Physical Stamina: Willingness to travel frequently within assigned territories and work in office in varying weather conditions
satisfaction, we encourage you to apply.
simran bangar
(phone hidden)
1.
[email protected]
📌 field marketing executive (Hyderabad)
🏢 Happiest Resume
📍 Hyderabad