Job Description - Marketing Manager

Work Experience: 5-6 years

Qualifications: Bachelor & degree in Science or Business Administration is required.

An MBA is preferred.

Role Overview

We are seeking a strategic and results-driven Marketing Manager to lead and

execute marketing initiatives that drive brand awareness, lead generation, and

business growth. The ideal candidate has experience in B2B technology marketing,

understands AI/ML trends, and can develop compelling campaigns to engage

enterprise clients.

Key Responsibilities

Marketing Strategy & Planning:

- Develop and execute the annual marketing strategy aligned with business objectives,
- revenue goals, and sales priorities.
- Own the marketing calendar, campaign planning, budgeting, and performance
- tracking.

Content Strategy & Thought Leadership:

- Create and maintain the social media content calendar while tracking engagement and
- campaign performance.
- Own Tatras Data's LinkedIn presence by planning, creating, scheduling, and
- publishing engaging content.
- Develop executive thought leadership content for leadership profiles.
- Oversee the creation of blogs, whitepapers,case studies, and social media content to establish Tatras data as an industry thoughtleader.
- Event & Webinar Marketing: Plan and promote Tatras Data's participation in AI
- industry events, conferences, and webinars.

Website management

- Own and manage the company website, including content updates, landing page
- creation, SEO optimization, user experience improvements, and coordination with
- development teams.
- Monitor website performance using analytics tools and implement improvements to
- increase traffic and conversions.

Marketing Execution & Operations

- Design marketing creatives, social media assets, presentations, brochures, one-
- pagers, event collateral, banners,



and digital campaigns using design tools such as
- Canva and Adobe Creative Suite (or equivalent).
- Ensure consistent brand identity across all marketing assets.
- Manage CRM and marketing automation platforms, ensuring accurate lead tracking,
- campaign reporting, and marketing database management.
- Monitor campaign KPIs and generate actionable insights for continuous optimization.
- Coordinate with external agencies, freelancers, designers, and technology vendors for
- marketing initiatives and campaigns.

Partnership & Sales Enablement:

- Develop sales enablement assets including pitch decks, solution one-pagers, case
- studies, proposal templates, brochures, and customer presentations.
- Collaborate closely with sales teams to create account-based marketing campaigns
- and improve sales outreach.

Experience

5+ years of experience in B2B marketing, preferably in AI, data science, or

enterprise technology.

Strong background in content marketing, demand generation, and digital strategy.

Knowledge of AI/ML industry trends and ability to translate complex topics into

compelling marketing materials.

Experience with

- Marketing automation tools (HubSpot, Marketo, etc.), LinkedIncampaigns, and
- analytics platforms.
- AI tools like Claude, Gamma ai, etc for rapid content creation and search
- optimization.
- Preferred exposure (good to have) to ZOHO CRM and Apollo
- Excellent writing, communication, and storytelling skills.
- Ability to collaborate cross-functionally with sales, product, and leadership teams.

Why Join Tatras Data

● Innovative AI Focus: Be part of a cutting-edge company driving AI transformation.

● High Impact Role: Directly shape the marketing strategy of a fast-growing AI

services firm.

● Growth Chance: Join a team where your ideas and leadership will drive real

business outcomes.

Can directly share their resume to [HIDDEN TEXT]

📌 Marketing Manager (Delhi)
🏢 Tatras Data
📍 Delhi