Roles and Responsibilities:

Retail Operations & Sales:

- Drive retail sales performance across all city outlets to meet revenue targets.
- Monitor daily store operations to ensure high operational efficiency and customer service standards.
- Ensure consistent brand presentation, merchandising, and service delivery across all locations.
- Analyze sales data to identify trends, opportunities, and areas for improvement.
- Marketing & Brand Execution:
- Localize and implement national marketing campaigns tailored to the city s consumer base.
- Plan and execute city-specific marketing initiatives, partnerships, activations, and events.
- Coordinate with digital and offline channels to increase brand engagement.
- Build and maintain relationships with key local vendors, agencies, and influencers.

Customer Experience:

- Ensure a consistent and superior customer experience across all retail touchpoints.
- Collect and act on customer feedback to improve services and offerings.

Team Management:

- Lead, train,



and motivate a team of ASM/ store managers and retail staff.
- Set transparent goals and KPIs for performance and ensure continuous development.

Reporting & Insights:

- Provide timely reports on retail KPIs, marketing campaign performance, and city-level insights.
- Offer strategic input to the central team on potential opportunities and challenges in the city.

Skills We are looking For:

- 5+ years of experience in retail and D2C marketing,
- Strong understanding of the local market and customer behavior.
- Excellent communication, leadership, and analytical skills.
- Ability to work in a fast-paced, target-driven environment
- Experience in launching new stores or market entry.
- Prior experience with D2C startups or omnichannel brands.

Skills: Customer Engagement, Digital Marketing, Market Analysis, Sales Forecasting, Brand Management

Experience: 8.00-12.00 Years

📌 City Retail and Marketing Lead (Bengaluru)
🏢 Orchard Healthcare
📍 Bengaluru