- Own the Sales Planning & Achievement for respective geography for assigned therapy to ensure 100% budget achievement through his / her team.
- Create monthly/weekly primary & secondary sales achievement plan (budget) for assigned territories and communicate it to team.
- Drive performance of NPP (Recent Product Portfolio) & PPP (Progressive Product Portfolio) as per planned budget and target market potential through optimum target allocation.
- Plan and execute (through team) local strategies to convert doctors, engage chemists, enhance business results.
Control & monitor business results and performance of all team members to ensure no SOP deviation and optimum performance of the team
- Monitor tour plans, basic working (calls, coverage) of team and ensure optimum doctors coverage team.
- Analyze ROI of promotional activities, major sponsorship, discounted business etc.
- Review of Secondary sales movement at stockist/chemist points to minimize expiry/sales returns/non-moving products.
- Allocation of resources to team members in line with their therapy needs / marketing material available.
- Conduct effective team review meetings.
Manage external Stakeholders to ensure ongoing business results
- Identify KBLs and major business accounts/hubs.
- Execute Annual Engagement plan for KBLs/KOLs as per their customer profiling.
- Nurture stakeholder relationships through consistent visits.
- Create retention plans to prevent loss of prescribers to competition.
- Monitor secondary and primary business against the sales plan weekly; Engage stockists, semi-Stuckists, panel chemists.
Own spotting and referrals of potential candidates and Induction of new joinees as well as engagement of existing team members
- Proactively spot talent for a particular therapy/ territory.
- Conduct preliminary screenings of spotted talent and refer accordingly.
- Ensure implementation of onboarding SOP and handhold new joinee to achieve his/her goals.
- Engage team members basis their individual profiles.
- Address and resolve all concerns / challenges relating to TMs as the first point of contact.
Drive performance management & team development to increase effectiveness that will yield better on-field results
- Provide ongoing feedback to the team to improve performance.
- Deliver on-the-job trainings through joint field work.
- Identify high potential talent within the team and coach them to take on future roles.
- Reward and recognize team on an on-going basis.
Skills: Performance Monitoring, Team Management, Stakeholder Engagement, Training, Sales Planning
Experience: 6.00-11.00 Years
📌 District Sales Manager / Area Sales Manager (Kochi)
🏢 Otsuka Pharmaceutical India
📍 Kochi
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