Key Responsibilities

- Build and deploy A/B, MVT, and personalization campaigns using Adobe Target (VEC and Form-based).
- Configure experience targeting and audience-based experiments, including offers and experiences.
- Partner with analytics, marketing, and UX teams to shape test hypotheses, variants, and success metrics.
- Convert business requirements into well-structured Target activities with clear implementation logic.
- Debug and resolve issues across web, mobile web, and app environments, ensuring stable experiment delivery.
- Ensure seamless measurement and data capture integration with analytics and tag management ecosystems.
- Maintain strong QA standards, documentation, and release discipline across multiple concurrent experiments.
- Manage Target implementation using web sdk and capable of troubleshooting live target issues.

Must-Have Qualifications





- 7+ years of hands-on Adobe Target experience (VEC + Form-based).
- Solid front-end skills: JavaScript, HTML, CSS (custom experience development).
- Experience with at least one tag management system (e.g., Adobe Launch, Tealium, GTM).
- Solid understanding of experimentation concepts: A/B, MVT, personalization, audiences, and reporting.
- Comfortable working in a client-facing, fast-paced environment managing multiple tests.

Nice-to-Have Qualifications

- Exposure to broader digital analytics and experience platforms within Adobe’s ecosystem.
- Experience supporting US/EU clients in digital marketing, ecommerce, or BFSI domains.
- Familiarity with performance and debugging tools (e.g., browser developer tools, network debugging).

📌 Process Manager (India)
🏢 eClerx
📍 India