Assistant Manager - Content (India)

Assistant Manager - Content (India)

05 Aug
|
Plix
|
India

05 Aug

Plix

India

What You'll Be Called: Assistant Manager – Content
Where You'll Work: Lower Parel, Mumbai

What You'll Do Content & Social Media Management:
● Own and execute end-to-end content calendars across platforms including Instagram, Meta, and emerging channels.
● Collaborate closely with design, marketing, performance, and creative teams to deliver high-impact posts, stories, reels, and campaign creatives.
● Monitor and analyze content performance metrics and optimize content strategies based on insights and audience behavior.

Content Strategy & Video Production
● Stay updated with industry trends and introduce fresh, innovative content ideas that improve engagement and brand visibility.
● Plan, coordinate, and oversee the creation of short-form video content including Reels, UGC content, product demos, and campaign creatives.
● Drive end-to-end script development, content planning, shoot coordination, and content approvals to ensure timely execution.
● Review and approve creative assets to ensure they align with brand guidelines, campaign objectives, and quality standards.

Project & Team Management
● Manage multiple content projects simultaneously while ensuring timely delivery and smooth execution across teams.
● Lead and mentor a team of content executives, creators, and freelancers by setting priorities, reviewing work, and driving performance.
● Coordinate with internal stakeholders, agencies, production teams, and influencers to ensure seamless campaign execution. Creator & UGC Management




● Identify emerging content trends and leverage UGC (User-Generated Content) to create authentic, engaging campaigns.
● Evaluate content performance and recommend improvements based on platform trends, consumer insights, and campaign objectives.

Who You Are
● 4–6 years of experience in Content, Social Media, Influencer Marketing, or Digital Marketing, preferably in a D2C, beauty, wellness, lifestyle, or personal care brand.
● Proven experience in team management, with the ability to mentor and lead a high-performing content team.
● Strong project management skills with the ability to manage multiple campaigns and stakeholders simultaneously.
● Hands-on experience in script writing, shoot planning, end-to-end production coordination, and content approvals.
● Robust understanding of social media platforms, algorithms, trends, and audience behavior.
● Well-versed in UGC content, creator collaborations, and influencer-led campaigns.
● Excellent storytelling, communication, and organizational skills with a strong eye for visual content.
● Passionate about creating engaging, high-performing digital content that drives brand growth.

Pay: ₹1,000,000.00 - ₹1,200,000.00 per year

Benefits:

- Provident Fund

Application Question(s):

- What's your currrent CTC?
- Expected CTC?
- Notice Period:
- Do you have experience work in personal care or beauty? If yes, for which brands?
- Have you worked on UGC content creation and planning?

Work Location: In person

📌 Assistant Manager - Content (India)
🏢 Plix
📍 India

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