**Job Description – Digital Marketing Executive**

We are looking for a passionate and results-driven **Digital Marketing Executive** to join our team. The ideal candidate will be responsible for planning and executing digital marketing strategies to increase brand awareness, website traffic, and lead generation. Key responsibilities include managing **SEO** (on-page, off-page, and technical SEO), conducting keyword research, optimizing website content, improving search engine rankings, handling **Google Business Profile**, and monitoring website performance using tools such as Google Analytics and Google Search Console. The candidate will also be responsible for **lead generation** through organic and paid marketing campaigns, including Google Ads and Meta Ads, while tracking campaign performance and optimizing ROI. Additionally, they will manage the company's **social media platforms** (Facebook, Instagram,



LinkedIn, and X), create engaging content, schedule posts, interact with followers, and develop strategies to increase audience engagement and brand visibility. The role also involves coordinating with designers and developers, managing email marketing campaigns, preparing performance reports, and staying updated with the latest digital marketing trends. The ideal candidate should possess strong analytical skills, creativity, excellent communication abilities, and a valuable understanding of WordPress, content marketing, and digital advertising to contribute effectively to the company's overall marketing growth.

Pay: ₹18,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (India)
🏢 Nitu International Education
📍 India