1. ROLE SUMMARY:

Responsible of Marketing functions at OCPL.

2. KEY RESPONSIBILITIES:

The key responsibilities of Marketing would include, but are not limited to the following:

 Implementing marketing and advertising campaigns by preparing marketing and

advertising strategies, plans and objectives.

 Planning and organising promotional activities.

 Preparing and submitting marketing reports.

 Supporting by providing Market trends and new product information etc.

 Delivering tasks on time within budgets that meets and hopefully exceeds expectations.

 Keeping track on spend and income.

 Assist team with day to day tasks related to advertising assets such as Posters, Print ads

and Digital ads.

 New Product Development and Launch.

 Liaise with Media and Advertising

 Vendor Management (Pan India)

 Engage with vendors to obtain cost estimates, Manage timelines and ensure quality of

the final products

 Sub Handing Social Media

 Coordinating with the digital agency on all brand campaigns

 Creating campaigns for brand promotion and collaborating with the agency for setting

monthly digital marketing calendars.

 Translate marketing objectives into creative strategies.

 Handling multiple brands and work quickly without sacrificing quality in a deadline

driven environment.





 Branding plan for all outlets

 Creating BTL plan along with the sales team for setting monthly activity.

 Creating Creative’s on your own when it’s needed on priority.

3. DESIRED COMPETENCIES:

 Good Interpersonal Skills

 Superior oral and written communication skills

 Adherence to timelines

 Negotiations and Executions

 Solid Knowledge of Management and Marketing Principles

 Develop and Manage relationships with Retailers, Suppliers, Vendors, and Retained

Agencies – Ensuring cost efficiencies and brand guardianship is achieved at all times.

 Monitoring and Measuring Effectiveness

 Advanced Social Media Knowledge

 Creatively Planning and Executing

 Creating Creative’s on my own when it’s needed on priority.

 Team Player and also capable in working independently with minimal direction.

 Dedicated and Hard working

4. QUALIFICATIONS / EXPERIENCE:

 M.B.A. / PG Dip in Marketing

 5+ years of experience in FMCG/F&B; / Retail industry

Pay: Up to ₹50,000.00 per month

Benefits:

- Food provided
- Health insurance
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund

Work Location: In person

📌 Assistant Marketing Manager (India)
🏢 Oriental Cuisines
📍 India