About the job

Hiring: Content Wrtier

Exp : 2/3 months

Location : South Ex, New Delhi

Work From Office | Full-TimeLocation

Employment Type

Internship

About the Role

We are looking for a LinkedIn Content Writer who can create insightful, original, and high-impact

content for founders, leadership profiles, and company pages on LinkedIn. This role is not just about

writing social posts — it requires someone who can research deeply, understand industries and

market trends, identify audience pain points, and convert insights into compelling LinkedIn

content that builds credibility, engagement, and brand authority.

The ideal candidate should have a strong understanding of business storytelling, professional

branding, market positioning, and thought leadership content. We are specifically looking for

someone who can think, research, analyze, and write independently — not someone who relies

heavily on AI tools to generate generic content. Experience writing for healthcare, wellness, health-

tech, or medical brands will be an added advantage.

Key Responsibilities

Write original LinkedIn content for personal brands, founders, CXOs, and company pages.

Create a mix of content formats including:

Thought leadership posts

Industry insight posts

Personal brand storytelling posts

Opinion pieces on market trends

Founder-led content

Carousels and long-form LinkedIn articles

Engagement-driven posts with strong hooks and CTAs

Conduct in-depth research on industries, competitors, market trends, audience behavior, and

relevant business topics before writing.

Understand the brand voice, business goals, target audience, and positioning of the company/

founder, and translate them into high-quality LinkedIn content.

Track current conversations, trends, and opportunities within relevant industries to create timely

and relevant content.

Collaborate with founders, leadership teams, marketing teams, and subject matter experts to

gather inputs and convert them into polished content.

Build monthly/weekly content calendars aligned with business priorities, campaigns, launches,

and thought-leadership goals.

Write content that balances credibility, clarity, insight, and engagement rather than clickbait

or generic social media copy.

Edit and refine drafts to ensure strong storytelling, readability, factual accuracy, and alignment

with the intended tone.

Repurpose long-form insights, webinars, podcasts, internal notes, and market observations into

LinkedIn-ready content.

Continuously improve content quality based on performance, audience response, and platform

trends.

What We’re Looking For





Proven experience in LinkedIn content writing / ghostwriting / personal branding content /

B2B content writing.

Excellent research skills with the ability to understand a business, industry, customer segment,

and market context quickly.

Strong grasp of business, startups, industry trends, leadership communication, and

professional audience behavior on LinkedIn.

Ability to write content that sounds human, credible, sharp, and insightful — not robotic,

templated, or AI-generated.

Strong storytelling skills with the ability to turn raw thoughts, conversations, or business ideas

into engaging posts.

Ability to capture the tone and voice of a founder, leader, or brand authentically.

Strong command over English writing, grammar, structure, and professional communication.

Ability to independently generate content angles, hooks, and post ideas based on research and

business objectives.

Understanding of what performs on LinkedIn: audience relevance, clarity of thought, formatting,

hook writing, and engagement psychology.

High ownership, curiosity, and attention to detail.

Prior experience writing for healthcare, health-tech, wellness, hospitals, clinics, doctors, or

medical brands will be a solid plus.

Non-Negotiable Requirement

We are specifically looking for a writer who writes original content through their own thinking,

research, and understanding. AI can be used minimally for support tasks such as brainstorming or

grammar checks, but the final content must reflect the writer’s own research, judgment, and

writing ability. We are not looking for someone who depends on AI tools to generate ready-made

posts.

Key Result Areas (KRAs)

1) Research-Led Content Development

Develop content backed by strong research, market understanding, and industry relevance.

Bring fresh insights, angles, and perspectives instead of surface-level generic content.

Demonstrate strong understanding of the founder’s/company’s market, customer challenges,

and positioning.

2) High-Quality LinkedIn Content Output

Deliver original, well-structured, and engaging LinkedIn posts consistently.

Ensure every post aligns with the target voice, audience, and business objective.

Maintain high standards of clarity,



authenticity, storytelling, and editorial quality.

3) Founder / Brand Positioning Through Content

Build a consistent thought-leadership presence for founders or company leadership on LinkedIn.

Translate business expertise, opinions, and experiences into strong personal-brand content.

Strengthen authority, trust, and relevance through content themes that matter to the target

audience.

4) Audience Relevance & Market Understanding

Create content that reflects a strong understanding of audience pain points, market trends, and

industry conversations.

Identify topics that can position the brand/founder as insightful and credible in the market.

5) Consistency & Timely Delivery

Deliver content as per the agreed monthly/weekly content calendar.

Ensure smooth coordination for approvals, revisions, and publishing timelines.

6) Engagement & Brand Impact

Contribute to stronger engagement, profile visibility, audience growth, and meaningful

conversations on LinkedIn.

Create content that drives saves, shares, comments, profile visits, and inbound interest from the

right audience.

KPIs / Performance Metrics

Number of original LinkedIn posts delivered per week/month

Quality and depth of research reflected in content

Consistency in maintaining founder/brand voice

Engagement metrics: comments, shares, saves, impressions, profile visits

Growth in relevance and authority of the founder/company page on LinkedIn

Timeliness of delivery against content calendar

Reduction in revision cycles due to stronger first-draft quality

Ability to generate original content ideas and industry-relevant content themes

Ideal Candidate Profile

Has written for founders, consultants, agencies, B2B brands, or leadership profiles

Understands how to write for a professional audience, not just social media trends

Can interview stakeholders, extract ideas, and convert them into strong content

Is curious about business, markets, industry shifts, and customer behavior

Thinks strategically, writes clearly, and can work independently

Candidates with exposure to healthcare, wellness, health-tech, or medical communication

will be preferred.

To Apply:

Send your resume, portfolio/work samples, and LinkedIn profile on [email protected]

Only experienced candidates with proven work will be considered.

Pay: ₹10,000.00 - ₹13,000.00 per month

Application Question(s):

- HOw many months of Content writing experience you have ??
- This 5 days working onsite job and saturday is WFH are you OK with this ??

Work Location: In person

📌 Content Writer Intern (Delhi)
🏢 Prius Communications Private
📍 Delhi