Sales And Retail
Job description
Job Title:Email Marketing Specialist
Location:Noida (In office)
Experience Required:3–5 years
Company:Rannkly – A SaaS platform for online reputation and brand engagement
About the Role:
We’re looking for a data-driven and creativeEmail Marketing Specialistto join our marketing team at Rannkly. You’ll be responsible for end-to-end planning, execution, and optimization of email marketing campaigns aimed at lead nurturing, product engagement, and customer retention.
Key Responsibilities:
- Develop and execute email campaigns for lead generation, onboarding, retention, and upselling.
- Build and segment mailing lists for targeted campaigns.
- Design and A/B test subject lines, CTAs, content, and templates to improve open and conversion rates.
- Collaborate with the content and design teams to create compelling email content.
- Ensure campaigns align with overall brand and marketing strategies.
- Analyze performance metrics (open rate, CTR, bounce, conversions) and report on campaign ROI.
- Manage and optimize email automation workflows.
- Ensure compliance with email regulations like GDPR and CAN-SPAM.
✅ Requirements:
- 3–5 years of proven experience in email marketing, preferably in aSaaS or B2Bcompany.
- Hands-on experience with email platforms likeMailchimp, Zoho Campaigns, HubSpot, Sendinblue, or similar.
- Strong understanding of email segmentation, personalization, and automation workflows.
- Proficient in using analytics tools to interpret performance and drive improvements.
- Good knowledge of HTML/CSS for email design (basic level).
- Excellent written communication and storytelling skills.
- Familiarity with CRM and marketing automation tools is a plus.
Bonus Points If You Have:
- Experience withcustomer lifecycle marketing
- Worked onemail campaigns for product-led growth (PLG)
- Knowledge of tools likeCanva,Figma, orBrevo
- B2B or SaaS industry background
Why Join Rannkly?
- Be part of a fast-growing SaaS startup shaping how brands manage their online reputation.
- Collaborative and growth-oriented work environment.
- Opportunity to lead and innovate in marketing automation.
To apply, share your CV at
[email protected].
📌 Email Marketing Specialist (India)
🏢 Rannkly
📍 India