About the Role

We are looking for a proactive and performance-driven Senior Key Account Executive to manage and grow key Up-to-date Trade accounts. The ideal candidate will be responsible for driving sales across West regional retail chains, building strong relationships with buyers, ensuring excellent in-store execution, and coordinating with distributors and internal teams to achieve business objectives.

Key Responsibilities

- Manage assigned Modern Trade accounts and maintain strong relationships with category buyers and store teams.
- Achieve monthly primary (sell-in) and secondary (sell-out) sales targets for assigned accounts.
- Drive new SKU listings, assortment expansion, and ensure product availability across stores.
- Coordinate shelf space, displays, POSM placement, gondola ends, and promotional activities to maximize visibility.
- Track sales performance, analyze sell-out data, and share business updates with internal stakeholders.
- Ensure planogram compliance and execute Visual Merchandising initiatives across assigned stores.
- Coordinate with distributors to ensure timely stock replenishment, minimize stock-outs, and maintain service levels.
- Execute seasonal promotions, bundle offers, sampling activities, and in-store campaigns.
- Prepare weekly sales reports, account trackers, and monthly performance reviews.




- Work closely with the Marketing, Supply Chain, and Sales teams to execute chain-specific initiatives.
- Identify opportunities to increase business within existing accounts and support onboarding of new Modern Trade partners.

Requirements

- 3–6 years of experience in Up-to-date Trade or Key Account Management, preferably in FMCG, Personal Care, Beauty, Skincare, Pharma, or D2C brands.
- Hands-on experience managing national or regional Modern Trade chains, especially pharmacy and beauty retailers.
- Good understanding of Modern Trade operations, distributor management, and retail execution.
- Experience in negotiating product listings, shelf space, promotional activities, and visibility initiatives.
- Strong relationship management and communication skills with category buyers and retail stakeholders.
- Proficient in Microsoft Excel and comfortable working with sell-out reports, chain portals, and sales dashboards.
- Good analytical skills with an understanding of trade margins, channel profitability, and business performance.
- Willingness to travel and coordinate with cross-functional teams across multiple locations.
- Self-driven, result-oriented, and capable of managing multiple accounts with minimal supervision.

📌 Modern Trade Senior Key Account Executive (India)
🏢 Dermatouch
📍 India