IDFC FIRST Bank is seeking a highly motivated and experienced Product Manager to join our Retail Banking team. As a Product Manager for Credit Cards, you will be responsible for developing and managing our credit card products and programs to drive business growth and profitability.
Roles & Responsibilities:
- Develop and implement credit card product strategies and roadmaps in line with the bank's overall business objectives
- Conduct market research and analysis to identify customer needs and preferences, and use insights to drive product innovation and differentiation
- Collaborate with cross-functional teams including marketing, sales, risk, and operations to ensure successful product launches and ongoing management
- Monitor and analyse product performance, identify areas for improvement, and make recommendations for product enhancements and optimizations
- Manage the product lifecycle from ideation to launch, including defining product features, pricing, and positioning
- Stay updated on industry trends, competitor offerings, and regulatory changes to ensure our credit card products remain competitive and compliant
- Work closely with the sales team to develop effective sales strategies and provide product training and support to drive sales growth
- Build and maintain relationships with key stakeholders, including vendors, partners, and internal teams, to support product development and management
- Develop and manage product budgets, forecasts, and financial targets to ensure profitability and cost-effectiveness
Education Qualification:
Graduation: Any graduation
Post graduation: Any post-graduation
Experience: 2 - 6 years of experience
This is a core app management role, and we specifically need candidates with hands-on experience in driving mobile app projects, along with a solid understanding of tech and UI/UX.