Job profile : Brand Manager
Proven working experience as brand manager or associate brand manager
Proven ability to develop brand and marketing strategies and communicate recommendations to executives
Experience in identifying target audiences and devising effective campaigns
Excellent understanding of the full marketing mix
Solid analytical skills partnered with a creative mind
Data-driven thinking and an affinity for numbers
Outstanding communication skills
Up-to-date with the latest trends and marketing best practices
Degree in marketing or a related field

RESPONSIBILITIES

What youll do:
Analyze brand positioning and consumer insights
Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to take action




Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors activities
Oversee current and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise creative growth strategies
Align the company around the brand s direction, choices and tactics

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Brand Manager Tamil Nadu
🏢 Excrin Think Labs
📍 Tamil Nadu