Job description:
Lead customer visits at the newly established Customer Experience Centre in Mumbai, delivering an immersive, end-to-end customer journey aligned with the Adhesive Technologies value proposition as a know-how business.
Develop and implement communication strategies to translate global adhesive technology positioning into impactful local and regional communication plans.
Select and manage regional marketing channels to ensure consistent brand messaging and customer engagement.
Utilize digital marketing and communication expertise (in English and local languages) to enhance customer interactions, brand storytelling, and technical value demonstration.
Drive thought leadership initiatives in the IMEA region, positioning the brand as an innovation and technology leader within the adhesives market.
What makes you a positive fit:
You have completed an academic degree with a major in marketing or communications
You have at least five years of relevant professional experience
You are familiar with all common business and office tools and have experience using them for qualified marketing and communication work
You have a valuable understanding in digital marketing, brand development & brand building and brand activation
You have a good knowledge of the market and a solid understanding of how the B2B / industrial business is working
Your written and spoken English and German language skills are excellent