Role & responsibilities

Sales Automation & Digital Adoption
Drive implementation and adoption of SFA platforms across the sales team.
Support field teams with SFA-related issues and user training.
Monitor SFA usage, order booking, login compliance, and sales process adherence.
Coordinate with IT and technology partners for issue resolution and system improvements.

Sales Operations
Track sales discipline including beat adherence, market working, order booking, and coverage.
Prepare daily, weekly, and monthly MIS reports and dashboards.
Analyze sales data and recommend process improvements.

Distributor Lifecycle Management
Manage distributor onboarding, onboarding documentation, master data, and system updates.
Ensure distributor data accuracy and compliance.

Projects & Sales Excellence Initiatives
Execute pilots for recent sales initiatives and digital tools.




Coordinate cross-functional stakeholders during project rollouts.
Create SOPs, playbooks, and training materials.
Present pilot findings and recommendations to leadership.

Field Excellence
Work closely with ASMs, TSEs, and distributors to identify execution gaps.
Conduct market visits to validate system data versus ground reality.
Travel 5 to 7 days per month across assigned geographies.

Preferred candidate profile
3 to 6 years in Sales Excellence, Sales Operations, Sales Capability, Sales Automation, Trade Marketing, or Sales MIS.
Experience in FMCG, Consumer Goods, Pharma, Agri-input, or other distribution-led industries.
Robust exposure to frontline sales operations and distributor management.

📌 Assistant Manager Sales Excellence Karnataka
🏢 Hector Beverages
📍 Karnataka