Product Marketing Manager

Brand: Marketing
Work type: Full time
Location: Mumbai, India, Bangalore, India, Noida, India
Categories: Marketing and Communication

Day in the life:
Product Marketing & Positioning
Own product positioning, messaging, and value propositions for FCM's technology and service solutions
Translate technical features into transparent customer benefits
Define competitive differentiation and buyer personas
Go-To-Market & Product Launches
Lead GTM planning for recent products and feature releases
Coordinate launches across Product, Marketing, Sales, and Operations
Ensure on-time readiness of messaging, content, and enablement materials
Market, Customer & Competitor Insights
Conduct market and competitor analysis
Gather customer insights through research, feedback, and data
Act as the voice of the customer across the product lifecycle
Sales & Internal Enablement
Create sales enablement tools such as presentations, battlecards, FAQs, and product guides
Enable Sales, Account Management, and Customer Success teams with product knowledge
Support pre-sales, renewals, and key client conversations when required
Stakeholder & Partner Collaboration
Work closely with Product Managers and Product Owners to influence roadmap decisions




Collaborate with global marketing, PR/Comms, and external technology partners
Present product updates and launches to internal stakeholders

You'll be perfect for the role if you have

Experience
5+ years of experience in Product Marketing, preferably in technology or SaaS
Experience working in global or matrix organisations
Hands-on experience creating product marketing content
Exposure to product lifecycle management and GTM launches
Experience working closely with Product and Sales teams
Travel or B2B services industry experience is a plus (not mandatory)

Skills & Competencies
Solid communication and storytelling skills
Commercial mindset with customer-first thinking
Ability to manage multiple projects in a rapid-paced environment
Strong stakeholder management and collaboration skills
Analytical mindset with ability to turn data into insights

Qualifications
Degree in Marketing, Business, or related field (mandatory)

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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