About BrightCHAMPS

BrightCHAMPS is a global ed-tech platform on a mission to empower the next generation with future-ready skills. As we scale our reach across markets, we're looking for a data-driven Google Ads Associate to help drive high-quality lead generation and optimize paid search performance.

Role Overview

We're looking for a Google Ads Associate with 1–2 years of hands-on experience managing Google Ads campaigns. You'll work closely with the performance marketing team to plan, execute, and optimize paid search campaigns that drive enrollments and revenue growth.

Key Responsibilities
Set up, manage, and optimize Google Ads campaigns (Search, Display, Performance Max, YouTube) across multiple markets
Conduct keyword research, write and test ad copy, and manage bid strategies to improve CTR, CPL, and ROAS
Monitor daily campaign performance and make data-backed optimizations
Analyze campaign data using Google Ads, Google Analytics, and internal dashboards to identify trends and opportunities
Manage budgets effectively across campaigns to maximize ROI
Collaborate with the creative team to develop and test ad creatives/landing pages
A/B test ad copies, audiences, and bidding strategies to improve performance




Prepare regular performance reports with actionable insights for stakeholders
Stay updated on Google Ads platform changes, industry trends, and competitor strategies
Ensure campaigns comply with Google Ads policies and best practices

Required Skills & Qualifications
1–2 years of hands-on experience running Google Ads campaigns (agency or in-house)
Robust understanding of Google Ads Manager, bidding strategies, and campaign structures
Working knowledge of Google Analytics (GA4) and conversion tracking setup
Analytical mindset with solid Excel/Google Sheets skills
Valuable understanding of performance marketing metrics (CPL, CPA, ROAS, CTR, Quality Score)
Excellent communication skills, both written and verbal
Ability to manage multiple campaigns and prioritize in a fast-paced environment
Google Ads certification preferred (not mandatory)
Bachelor's degree in Marketing, Business, or a related field

Valuable to Have
Experience in ed-tech, D2C, or lead-generation businesses
Familiarity with Meta Ads or other paid media platforms
Exposure to marketing automation or CRM tools (e.g., HubSpot, Salesforce)

📌 Google Ads Associate Bengaluru (India)
🏢 BrightChamps
📍 India