CMS & Ecommerce Platform Lead (Wordpress, Shopify, Sanity, Webflow)
Location: Pune, India
Type: Full time
About The Role
We're looking for a CMS & Ecommerce Lead to own our website content platform and online storefront end-to-end. You'll manage everything from site architecture and content operations to product merchandising, checkout experience, and conversion optimization. This is a hybrid technical/operational role for someone who's equally comfortable managing/developing a CMS content model and analyzing funnel drop-off on the product listing page.
What You'll Do
CMS & Content Operations
Own the CMS platform — traditional or headless (e.g., Shopify, WordPress, Webflow, Contentful, Sanity, Strapi, Magento) including architecture, templates, and content governance
Evaluate and drive decisions around headless/composable CMS architecture where it improves flexibility, omnichannel delivery, or front-end performance
Manage the site's information architecture, ensuring content is structured for scalability, SEO, and reusability across pages/components
Manage integrations between the CMS and other tools (analytics, personalization, marketing automation, CRM)
Evaluate and recommend CMS platform upgrades, migrations, or replacements as the organization scales
Troubleshoot CMS bugs and liaise with engineering/dev teams on more complex technical issues
Ensure the website meets accessibility standards (WCAG 2.1/2.2 AA), auditing templates, components, and content for issues like alt text, color contrast, keyboard navigation, and semantic markup
Manage content modeling and API-driven content delivery for headless implementations, partnering closely with front-end engineering on consumption of the content API
Define and maintain information architecture, taxonomy, and metadata standards across the site, structured for reuse across web, app, and other channels
Manage the publishing workflow and QA process for landing pages, campaigns, and product content
Manage site pub
📌 CMS & Ecommerce Platform Lead (Pune)
🏢 Copods
📍 Pune