To achieve targeted top-line and bottom line objectives, through proper sales planning, market promotion and secondary sales activities in the area. Ensure productive call as per HO norms.
Key Result Areas Sales :
To achieve targeted Sales as per the AOP / Regional Target
SKU wise sales planning and execution
Visit to Dealers as per PJP
Market mapping to increase counter share
Ensuring complete adherence of the field sales processes including PJP/DSR/MIS etc.
To achieve profitability in terms of NR2 / Contribution Margin
Sale more of value added products
Network:
Does proper mapping of network of dealers, sub-dealers
To Improve Distribution Network
Identify new Dealers / Distributor, Appoint Current Dealers, Handholding of New Dealers for first 6 months
Increases width and depth of distribution by increasing reach and adding more dealers / distributors to our network 5. Map high end dealers and retail counters to enhance sales
Market mapping for New Towns and existing towns
Commercial:
To ensure effective management of working capital
Ensures 30 days cycle and payments of dealers.
Collection of Balance confirmation Keeps control over the Credit Period by keeping track of the Ageing Analysis 4. Keeps cheque bouncing cases under control
Ensure collection of over dues
Collection of ‘C’ Forms
Balance confirmation for all parties monthly basis
Issues credit notes and other dealer payouts by 15th of every month
Process:
To ensure proper adherence of Sales Processes
Submit Personal Journey Plan (PJP)
Submit Daily Sales Report (DSR)
Submit MIS with Competitor information
MIS related to Sales Force.com (where the system is up & running, at other locations manual report)
Product Visibility:
Gets maximum visibility for the Brand by ensuring proper sampling at all dealer and sub-dealer outlets through To ensure effective merchandising, branding and product awareness at each Dealer Counter
Ensure Visibility of the product at prime locations in the