Position description: LeadSquared is hiring a GTM Engineer — a hybrid of automation engineer, RevOps builder, and agent designer — who sits at the intersection of sales, marketing, and ops and builds the systems that let those teams run at 10x. This is not a ticket-taking or reporting role; the person embeds with the teams, learns how LeadSquared actually sells and markets across its India and US motions, and automates the parts that shouldn't need a human. The role builds directly inside LeadSquared (the CRM the company sells) and wires enrichment, outbound, ABM, ad, and analytics tools into one cohesive GTM stack, shipping real workflows, agents, and tools that get adopted.

Primary Responsibilities:
Design and build advanced automation workflows on Make.com and n8n, connecting CRM, enrichment tools, ad platforms, and analytics into one GTM stack
Build API-driven integrations using webhooks and custom endpoints to eliminate manual lead processing, routing, enrichment, and follow-ups
Prototype and build automation logic in Cursor or similar coding environments,



writing scripts to extend workflows where no-code hits its limits
Deploy lightweight GTM agents that analyze funnel performance, trigger threshold-based actions, generate campaign and meeting summaries, and route high-intent accounts and leads dynamically
Engineer the full funnel from first touch to revenue: enrichment, lead scoring, qualification logic, lifecycle transitions, and re-engagement triggers
Connect ad and channel data into the GTM stack so campaigns tie directly to pipeline and revenue, closing the attribution loop
Build and maintain dashboards that unify CRM, ad/channel, and product analytics to track funnel velocity, pipeline contribution, CAC, and payback
Create automated reporting that pushes real-time performance summaries and alerts to Slack/Teams without manual work
Run structured experiments across targeting, workflow logic, creative, and conversion points to keep improving efficiency
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📌 GTM Engineer (Bengaluru)
🏢 LeadSquared
📍 Bengaluru