To deliver a superior & seamless consumer experience on the digital assets of the company.
With increasing focus of being a digital-first company, building a rich user experience & customer lifetime value on our digital assets is of utmost importance to us. There is an opportunity to better serve consumers’ need by creating a comprehensive digital experience to deliver accelerated growth.
Duties And Responsibilities
PRINCIPAL ACCOUNTABILITIES
(Accountabilities associated with the job)
PROJECT MANAGEMENT
Deliver an engaging and friction-less customer-focused digital experience across company assets like website, customer service portal and various touchpoints.
Assess the company’s digital assets on a daily basis to identify, consolidate and report customer experience concerns.
Analyse, and synthesize this data to measure and validate the performance of digital experiences primarily for customer journeys.
Raise user stories and work along with functional units within marketing and business team to timely deliver the revised journeys.
Work with the product design team to develop and deliver the new customer journeys
Own and deliver the KPIs for a zero-error workplace and high NPS.
Continuously assess competitor scans and market landscape to generate most up-to-date insights, findings and the best digital consumer experience practices across platforms.
Champion 2 big consumer experience initiatives in a year to create amazing customer experiences across the entire digital customer journey.
MAJOR CHALLENGES
(Challenges faced on an on-going basis in carrying out the job)
Running a comprehensive project involving multiple stakeholders from within marketing teams like performance marketing, technology, QA, analytics, to centre of excellence units sitting within businesses.
Building a customer-in POV along with delivery the busines objectives.
DECISIONS
📌 Deputy Unit Manager (Pune)
🏢 Bajaj FinServ
📍 Pune
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