Job Information

- Job Opening ID ZR_388_JOB
- Number of Positions 1
- Date Opened 01/29/2026
- Job Opening Status In-progress
- Job Type Full time Consultant
- Industry NGO/Social Services
- Work Experience 1-3 years
- Salary 3 - 6Lpa ( based on candidate profile)
- City Chennai
- State/Province Tamil Nadu
- Country India
- Zip/Postal Code 600016

Job Description

About Bhumi Fellowship:

The Bhumi Fellowship is a two-year, full time leadership program that places passionate young leaders in government schools across India. Fellows work closely with teachers, students, and communities to bring joyful learning, social-emotional learning (SEL), and systemic change to public education.

This role focuses exclusively on driving visibility, applications, and youth engagement for the Bhumi Fellowship through high-energy on-ground outreach.

About the Role:

We are looking for a Marketing Consultant who can take Bhumi Fellowship to the places where young people actually are - cafés, colleges, youth hangouts, events, co-working spaces, bookstores, gyms, cultural hubs, and collaborate with our Marcomms team to drive applications.

This is a hands-on, action-oriented role.

Key Responsibilities:

- Lead Acquisition & Conversion
Drive verified applications by identifying high-potential candidates through on-ground interactions and ensuring they complete the application journey via tracked QR codes and direct follow-ups.

- Strategic Venue Partnerships
Establish a network of active "Youth Touchpoints" (cafés, co-working spaces, and colleges)



across Chennai where Bhumi Fellowship branding is prominently displayed and maintained throughout the campaign.

- Event & Activation Execution
Orchestrate high-energy offline activations weekly, ranging from pop-up info desks to community meetups, designed to convert passive interest into immediate lead data.

- Market Intelligence & Reporting
Deliver weekly performance audits that map offline lead sources to conversion data, providing the Marcomms team with actionable "on-the-street" insights to optimize overall recruitment strategy.

Who We’re Looking For:

- 1-2 years of experience in marketing, community marketing, youth marketing, or brand activation roles.

- Interest in education, youth leadership, and social impact.

- Comfortable with field work, meeting people, visiting venues, coordinating placements, and being on the move.

- Basic understanding of digital marketing fundamentals (social media,analytics).

- A natural communicator who can pitch the Fellowship confidently to young people.

- Fluent in English; Tamil communication skills are a strong plus.

- Highly organised, proactive, and able to work independently.

What Makes This Role Exciting:

- High ownership and visible impact on Fellowship recruitment.

- A mix of strategy, creativity, and execution.

- Opportunity to experiment with unconventional marketing ideas.

- Direct contribution to transforming public education in India.

Others:

- Location: Chennai

- Engagement Type: Consultant / Project-based

- Duration: 2-3 months (extendable based on performance)

- Start Date: Immediate / As mutually agreed

📌 Marketing Consultant - Bhumi Fellowship (India)
🏢 BHUMI
📍 India