Key Responsibilities

- Develop and execute digital marketing strategies to drive student admissions and brand awareness.
- Plan and implement SEO and AIO (AI Optimization) strategies to improve search visibility across Google and AI-powered search platforms.
- Manage and grow our social media presence on Instagram, Facebook, LinkedIn, and YouTube.
- Create, optimize, and scale Google Ads and Meta Ads campaigns focused on lead generation.
- Design high-quality graphics, creatives, reels, and marketing collateral.
- Plan and execute content calendars, email campaigns, and promotional campaigns.
- Track campaign performance using Google Analytics, Search Console, Meta Business Suite, and other analytics tools.
- Stay updated with the latest trends in AI, digital marketing, and the education sector.

Required Skills

- 2–5 years of experience in Digital Marketing.




- Solid expertise in SEO and AIO (AI Optimization).
- Proven experience managing Google Ads and Meta Ads with measurable results.
- Social media strategy, content planning, and community management.
- Graphic design skills using Canva, Adobe Photoshop, Illustrator, or similar tools.
- Video editing skills for social media content are an added advantage.
- Excellent communication, creativity, and analytical skills.

Preferred

- Experience in education, hospitality, or EdTech marketing.
- Ability to generate high-quality student leads and improve conversion rates.

Pay: ₹30,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Strategist (Dehradun)
🏢 Servo Hospitality School
📍 Dehradun