About Uptrail

Uptrail is a tech career accelerator empowering learners to gain practical, in-demand

skills and real career outcomes. Our programmes combine project work, mentorship,

and community support to help students become job-ready.

Role Overview

Uptrail is hiring a Performance Marketer to run and optimise paid campaigns that

attract learners. You will leverage AI tools for campaign optimisation, creative

generation, and performance analysis to drive measurable results.

Key Responsibilities

- Plan and execute campaigns on Google Ads, Meta, LinkedIn, TikTok, and

YouTube.

- Use AI tools (e.g., ChatGPT, AdCreative.ai, Copy.ai) to generate ad copy,

analyse performance, and optimise campaigns.

- Conduct A/B testing and optimise landing pages for conversions.
- Track campaign metrics, analyse data, and provide insights to improve ROI.
- Collaborate with creative and content teams to align campaigns with

brand messaging.

Essential Skills & Experience

- 0–1 year of experience in digital marketing or performance marketing





(internships/projects count).

- Strong portfolio of campaign work, paid ads, or growth initiatives.
- Experience using AI tools for copywriting, ad creation, and campaign

analysis.

- Analytical and data-driven mindset.
- Familiarity with tracking and analytics platforms.

Pay: ₹20,000.00 - ₹25,000.00 per month

Advantages:

- Flexible schedule
- Paid sick time
- Work from home

Application Question(s):

- Have you ever helped set up or manage a paid ad campaign?
- How many years of work experience do you have with Google Analytics?
- Are you familiar with Google Analytics?
- Do you have any experience (internship/project/freelance) in performance marketing or paid ads?
- Have you used Google Ads or Meta Ads Manager before?
- What is your current salary per month?
- What is your expected salary per month?
- Can you join us on Immediate basis

Work Location: Remote

📌 Performance Marketer (India)
🏢 Uptrail
📍 India