Job Description
Key Responsibilities :-
• Conduct continuous market, consumer, retailer, and competitor analysis. • Identify product gaps and new business opportunities across export markets. • Translate market insights into commercially viable product concepts. • Lead seasonal and buyer-specific product collection development. • Coordinate with design, sourcing, production, and quality teams. • Develop structured sampling plans based on commercial potential. • Track sample performance and incorporate buyer feedback. • Support sales and NBD teams with product recommendations and presentations. • Lead cross-functional execution and mentor junior merchandisers. • Drive process improvements that reduce waste and improve speed-to-market.
RequirementsQualifications:-
• Bachelor's degree in Fashion, Textile, Product Design, Business, or related field. • 8–15 years of merchandising and product development experience in export businesses. • Strong understanding of international retail markets. • Excellent analytical, commercial, communication, and leadership skills.
Core Competencies:-
Market Intelligence, Consumer Insight Analysis, Product Development, Commercial Acumen, Leadership, Cross-functional Collaboration, Negotiation, Analytical Decision-making, Ownership, Innovation
Key Result Areas (KRAs):-
KRA Weight Key Performance Indicators Market Intelligence & Consumer Research 20% Trend reports, competitor bench marking, chance identification Product Development & Innovation 25% Commercial collections developed, buyer acceptance,



innovation Scientific Sampling 25% Sample-to-order conversion, reduction in non-performing samples Business Development Support 15% Support for new buyers, presentations, enquiries/orders Cross-functional Execution 10% On-time sample delivery, stakeholder coordination Leadership & Process Improvement 5% Team development, process improvements
BenefitsAs per industry
Requirements
Qualifications:- • Bachelor's degree in Fashion, Textile, Product Design, Business, or related field. • 8–15 years of merchandising and product development experience in export businesses. • Strong understanding of international retail markets. • Excellent analytical, commercial, communication, and leadership skills. Core Competencies:- Market Intelligence, Consumer Insight Analysis, Product Development, Commercial Acumen, Leadership, Cross-functional Collaboration, Negotiation, Analytical Decision-making, Ownership, Innovation Key Result Areas (KRAs):- KRA Weight Key Performance Indicators Market Intelligence & Consumer Research 20% Trend reports, competitor bench marking, opportunity identification Product Development & Innovation 25% Commercial collections developed, buyer acceptance, innovation Scientific Sampling 25% Sample-to-order conversion, reduction in non-performing samples Business Development Support 15% Support for new buyers, presentations, enquiries/orders Cross-functional Execution 10% On-time sample delivery, stakeholder coordination Leadership & Process Improvement 5% Team development, process improvements

📌 SENIOR MERCHANDISER MALE - New Business Development (India)
🏢 Yogini Tradex Private
📍 India