1: Plan content strategy as per accepted communication strategies keeping in view short and long term goals.
2:Identification of inhouse or oursourced content writers for creation of pillar and cluster contents (text, visuals & video) as per plan.
3: Identification of agencies for omni channel content distribution to achieve the required mentions and reach.
4: Work Closely with the SEO team to ensure SEO optimised contents.
5: Responding to requests for information release or press conference from the media or designating a spokesperson or source of information.
6: Establishing and maintaining relationships with consumer, community, employee, and public interest groups.
7: Preparing and editing organizational publications, including employee newsletters or stockholders' reports, for internal and external audiences.
8: Conferring with managers to identify trends and group interests and providing advice on business decisions.
9. Work on Product Positioning in Markets as per our Stratergy
10. Work with Influencers to ensure Infuencer marketing is Carried out
11. Work with Journalists in association with Local Sales Managers in Countries where we need PR for our Brands and Programs
12. Enure all Product COmmunication are in LIne with the Buyer Persona document for Every product
Requirements
7- 8 Years of Proven Track record in Digital content publication & marketing
3 + years has been as content marketer responsible for Content Marketing Stratergies, Organic Growth through Content Marketing.
Advantages
Plan, create and publish contents & news articles on digital platform as per the short, mid and long term requirement of the product and brand in target territories
📌 Content Strategy + Public Relation Officer (Teacher's Colony)
🏢 Leading
📍 Teacher's Colony
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