Branch Overview Branch is a leading AI-based lending fintech with 50M downloads across India and Africa We use alternative data to reach millions of people that are largely excluded from the financial sector Headquartered in Silicon Valley with operations in India Nigeria and Kenya Branch is a for-profit socially conscious company built for scale and impact Our mission-driven team founded and led by the former CEO of Kiva org now spans 400 employees globally We re backed by investors such as Andreessen Horowitz Visa and the IFC Job Overview You ll design financial experiences that reach millions of people across India and Africa who ve been largely excluded from traditional banking Working within our global design team and closely aligned with Growth you ll own end-to-end design across our core products wallets savings loans rewards and debit cards This role sits at the intersection of craft and impact You ll design experiences that help users discover Branch activate quickly and build lasting financial habits from onboarding flows and referral programs to conversion optimization across the funnel You ll experiment fast measure what works and iterate based on data If you re energized by measurable outcomes and believe great design can turn first-time users into lifelong advocates this is the role for you ResponsibilitiesOwn design end-to-end Lead projects autonomously from PRD to engineer handoff user flows wireframes hi-fi mockups prototypes usability testing and design QA You ship work not files Design for acquisition activation and retention Own onboarding monetization and referral experiences that help users understand Branch s value quickly and turn them into advocates Experiment rapidly with data-informed iteration Work in quick cycles test hypotheses ship experiments define KPIs and iterate based on A B results funnel analysis and user behavior patterns Deeply understand our customers Collaborate with UX Researchers on foundational and formative research Translate insights into designs that work for customers with varying levels of financial and digital literacy Partner cross-functionally Work with Product Managers Engineers User Researchers and Marketers to drive growth initiatives from concept to launch Communicate clearly across globally distributed teams Leverage AI to accelerate your work Use AI tools fluently for ideation prototyping content generation and building functional demos Explore emerging capabilities like MCPs generative AI and AI agents Strengthen our design system Contribute to our design system s evolution ensuring consistency and scalability across products and markets QualificationsExperience 3 years of product design experience with shipped consumer products fintech or mobile-first apps strongly preferred Demonstrated ability to design simple intuitive experiences at scale across diverse user contexts Experience with Android and Web design patterns for consumer-facing products Growth Design Track record designing for growth onboarding conversion-focused features referral mechanics and user education Experience with experimentation running A B tests interpreting results and iterating based on learnings Familiarity with growth metrics and funnel thinking acquisition activation retention referral revenue Craft Execution Proficiency in Figma Strong visual design skills with excellent attention to detail Motion design and micro-interaction skills are a plus AI x Design Fluency Actively use AI tools and LLMs to augment ideation copywriting asset generation or research synthesis Comfortable vibe-coding with tools like Figma Make Lovable Cursor or similar to prototype functional experiences Curious about emerging AI capabilities in design workflows Mindset Collaboration You balance craft with velocity knowing when to polish and when to ship Strong communication skills you present clearly and listen well Comfortable with ambiguity and changing priorities in a rapid-paced startup Resourceful and scrappy you ve done a lot with lean teams Education Bachelor s degree in HCI Product Design Interaction Design Architecture or related field or equivalent practical experience Benefits of JoiningMission-driven fast-paced and entrepreneurial environment Competitive salary and equity package A collaborative and flat company culture Remote first with the option to work in-person occasionally Fully-paid Group Medical Insurance and Personal Accidental Insurance Unlimited paid time off including personal leave bereavement leave sick leave Fully paid parental leave - 6 months maternity leave and 3 months paternity leave Monthly WFH stipend alongside a one time home office set-up budget 500 Annual professional development budget Discretionary trips to our offices across the globe with global travel medical insurance Team meals and social events- Virtual and In-person Branch International is an Equal Opportunity Employer The company does not and will not discriminate in employment on any basis prohibited by applicable law We re looking for more than just qualifications - so if you re unsure that you meet the criteria please do not hesitate to apply G92aCXRCcD

📌 Product Designer - Growth (India)
🏢 Branch International
📍 India