About Paywize Paywize is building India s first Fintech Operating System offering a comprehensive suite of solutions for Payouts Collections Connected Banking Bill Payments and Developer APIs Alongside Paywize we are also scaling Nimo Forex Cross-Border Remittance and Slyde Neo-Banking Corporate Finance With strong partnerships across banks and fintechs Paywize is redefining how businesses manage money at scale with secure scalable and compliant infrastructure About the Role We are seeking a Marketing Strategist - Founder s Office to define and drive Paywize s long-term marketing vision across its fintech product portfolio Payout Suite Collection Suite APIs Nimo Slyde This role will focus on market insights brand strategy product positioning and go-to-market planning ensuring all marketing initiatives are aligned with business growth objectives Key Responsibilities Define and own Paywize s marketing strategy and roadmap across brand product and growth initiatives Develop clear market segmentation ICP definitions and buyer personas to guide campaigns and sales motions Lead product positioning and messaging for all Paywize offerings ensuring consistency across channels Design go-to-market strategies for new product launches and feature rollouts Drive fintech thought leadership strategy including content themes PR narratives and ecosystem partnerships Strengthen employer branding and company presence across LinkedIn Glassdoor Indeed and hiring platforms Partner with Growth Performance Marketing Sales and BD teams to translate strategy into execution-ready plans Oversee creation and direction of core marketing frameworks value propositions pitch narratives content outlines and campaign themes Analyze market trends competitor positioning and customer insights to inform strategic decisions Define success metrics and KPIs review performance and recommend optimization strategies Ensure brand consistency across all touchpoints including website social platforms sales collateral and external communications Requirements 4-7 years of experience in B2B marketing marketing strategy or product marketing roles preferably in fintech SaaS or technology sectors Solid experience in marketing strategy GTM planning and product positioning Ability to translate complex fintech solutions into simple compelling narratives Proven track record of working cross-functionally with growth sales product and leadership teams Analytical mindset with experience leveraging market research customer insights and performance data Excellent communication and stakeholder management skills Comfortable operating in high-ambiguity fast-scaling environments Job Type Full-time Pay 1 000 000 00 - 1 200 000 00 per year Benefits Health insurance Provident Fund Application Question s How many years of experience do you have in B2B marketing Have you previously managed brand visibility campaigns on LinkedIn Glassdoor or Indeed Have you created marketing collaterals like brochures decks case studies or product videos Earliest joining date Immediate Serving Notice - specify date Current CTC per annum Expected CTC per annum Current Location City Native Hometown Location Highest Education Qualification e g Graduate Postgraduate MBA Diploma Year of Completion Work Location In person