Key ResponsibilitiesContent Strategy Development Create and execute a content strategy aligned with NetCom goals focusing on AI education career development and employability Content Creation Produce high-quality blog posts landing page copy email campaigns social media posts and video scripts highlighting NetCom USPs expert-led courses flexible learning hands-on projects certifications SEO Optimization Collaborate with the SEO Specialist to incorporate target keywords e g AI courses India and ensure content ranks on Google s first page Campaign Support Develop content for Meta Ads webinars and various marketing Activities Social Media Management Curate and schedule posts on LinkedIn Instagram and X leveraging trends like EdTechIndia to achieve 2-3 engagement rates Team Collaboration Work with designers to create visuals and with developers to ensure content integrates seamlessly on the website and landing pages Brand Voice Maintain a consistent professional and engaging tone that reflects NetCom mission of empowering learners Local Relevance Tailor content for Indian audiences incorporating Hindi English bilingual elements where needed for Tier-2 city outreach QualificationsExperience 3-6 years in content marketing preferably in edtech e-learning or B2C industries Education Bachelor s degree in marketing Communications Journalism or related field Certifications in content marketing e g HubSpot Google are a plus Technical Skills o Proficiency in content tools Canva Grammarly WordPress Soft Skills o Exceptional writing and editing skills with attention to detail o Creative storytelling to engage diverse audiences o Solid project management and ability to meet deadlines Industry Knowledge Understanding of India s edtech market and digital marketing trends Language Fluency in English proficiency in Hindi or regional languages is a plus
📌 Content Manager (New Delhi)
🏢 Netcom Learning
📍 New Delhi
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