Location Phase-8A Mohali Experience 2 years in Social Media Digital Marketing Employment Type Full-Time Job Overview We are looking for a Sr Social Media Specialist who is experienced in managing social media platforms and running paid advertisement campaigns The ideal candidate should be creative analytical and well-versed in digital marketing trends Preferably looking for female candidates Key Responsibilities Social Media Management Manage and grow the company s presence across all major social media platforms Facebook Instagram Twitter LinkedIn TikTok etc Create and schedule engaging content including posts stories and reels Monitor trends and implement current strategies to improve engagement and reach Respond to comments messages and customer inquiries professionally Paid Advertising Campaign Management Plan create and manage paid advertising campaigns on Facebook Instagram LinkedIn and other platforms Optimize ad performance by analyzing key metrics such as CTR CPC and ROI Conduct A B testing to improve ad performance Develop strategies to increase conversions and leads through paid ads Analytics Reporting Track and analyze social media and ad campaign performance using analytics tools Generate monthly reports with insights and recommendations for improvement Stay updated with the latest social media trends and advertising policies Collaboration Strategy Work closely with the content and design team to create compelling visuals and ad creatives Develop and implement social media strategies to achieve business goals Keep up with industry trends and competitor analysis to refine strategies Requirements Proven experience in managing social media platforms and running paid ads Hands-on experience with Facebook Ads Manager Google Ads and other PPC platforms Strong understanding of audience targeting ad optimization and retargeting strategies Excellent written and verbal communication skills Proficiency in social media analytics tools Google Analytics Meta Insights etc Creative mindset with the ability to think out of the box Ability to work in a fast-paced environment and handle multiple projects Preferred Skills Knowledge of SEO content marketing is a plus Experience with influencer marketing collaborations Familiarity with graphic design tools like Canva or Adobe Suite How to Apply Send your CV and portfolio to (phone hidden) Job Type Full-time Pay 25 000 00 - 40 000 00 per month Benefits Cell phone reimbursement Health insurance Internet reimbursement Leave encashment Provident Fund Education Bachelor s Preferred Experience Social media management 3 years Required Digital marketing 2 years Required Total 3 years Required Language English Required Work Location In person

📌 Senior Social Media Specialist (Punjab)
🏢 Edzeb Technologies private
📍 Punjab