Location: Bhopal, Madhya Pradesh

Work arrangement: 100% in-office

Experience: 2 to 5 years

Employment type: Full-time

About us

We are building a new media brand focused on ecommerce, marketing, and growing D2C businesses.

The venture is being built by the team behind Syncopated Marketing, an agency that has worked with more than 70 ecommerce brands across the US, Canada, and Europe.

About the role

We are looking for someone to take ownership of the research, writing, and strategy behind our YouTube channel.

The founder will be the primary face of the channel. You will work behind the scenes to decide what we should talk about, research each subject, find the right angle, and turn it into a strong video.

This is not a general social media posting role. It requires excellent research, writing, marketing judgment, and content instincts.

The subjects will vary significantly. One video might analyse a brand's landing page, while another may compare Shopify apps, break down an advertising strategy, or investigate why an email campaign performed well. You are not expected to be an expert in every area from day one, but you must be able to research unfamiliar subjects deeply and turn them into accurate, useful content.

What you will do

- Conduct deep research across ecommerce topics such as conversion rate optimisation, paid advertising, email and SMS marketing, Shopify apps and plugins, analytics, SEO, landing pages, offers, subscriptions, and customer retention.




- Find interesting topics and non-obvious angles worth creating content around
- Build and manage the YouTube content calendar
- Develop video ideas, titles, hooks, and thumbnail concepts
- Write detailed outlines and complete YouTube scripts
- Work with the founder and video editor to take each idea from research to publication
- Study video performance and use the findings to improve future content
- Help repurpose videos into short-form and written content

Who we are looking for

- 2 to 5 years of experience in content, research, scriptwriting, marketing, journalism, or a related role
- Excellent written and spoken English
- Strong research and long-form writing ability
- A good understanding of hooks, narratives, and what makes people continue watching
- Genuine interest in ecommerce, marketing, and online businesses
- The ability to simplify complicated subjects without making the content generic
- Strong ownership and the ability to manage a content calendar independently

Previous experience with ecommerce, D2C brands, YouTube scripts, or channel strategy is helpful but not required.

What we offer

You will have the opportunity to help build a current media brand from the beginning, influence major content decisions, and grow into a broader content leadership role as the channel expands.

Important

This is a full-time, 100% in-office position in Bhopal. Please apply only if you are based in Bhopal or willing to relocate.

📌 YouTube Strategist & Research Lead Ecommerce (Bhopal)
🏢 Syncopated Marketing
📍 Bhopal