About the Role

We are hiring a mid-level Influencer Outreach Executive to own the full creator journey on

YouTube — from identifying the right creators to getting them onboarded for a campaign. You will work closely with the YouTube Outreach Lead and be responsible for executing brief-based creator lists, managing outreach pipelines, negotiating rates, and ensuring smooth onboarding of confirmed creators.

This is a hands-on, end-to-end role best suited for someone who has prior experience in influencer marketing and is ready to take ownership of the outreach process independently.

Key Responsibilities 1.

Creator

Discovery & List Building

- Understand campaign briefs thoroughly and translate them into targeted creator criteria
- Research and shortlist YouTube creators across relevant niches and tiers
- Build structured influencer rosters with key metrics: avg. views, engagement rate,

subscriber count, audience demographics

- Vet creator profiles for content quality, brand safety, and audience authenticity
- Use tools like Social Blade, VidIQ, HypeAuditor for research and validation 2. Outreach & Communication
- Draft personalized outreach emails tailored to each creator or their management
- Reach out via email, DMs, and WhatsApp based on creator availability
- Follow up proactively on non-responses within defined SLA timelines
- Maintain a clear outreach tracker with real-time status updates 3. Negotiation & Confirmation
- Handle initial rate discussions and negotiate within the given campaign budget
- Collect media kits, channel analytics screenshots, and pricing from creators
- Coordinate with creators/managers to confirm deliverables, timelines, and formats
- Escalate complex negotiations or pricing decisions to the Outreach Lead 4.

Creator

Onboarding

- Share campaign briefs, brand guidelines, and dos and don'ts with confirmed creators




- Collect signed agreements or confirmation emails from creators
- Coordinate internally to ensure creators receive all necessary assets on time
- Serve as the primary point of contact for the creator until content goes live 5. Reporting & Documentation
- Maintain updated roster and outreach sheets at all times
- Share weekly pipeline reports with the Outreach Lead
- Document feedback, learnings, and creator notes after each campaign Skills Qualifications Must Have
- 1–2 years of hands-on experience in influencer marketing or creator outreach
- Good understanding of YouTube as a platform – formats, metrics, creator types
- Strong written communication skills – email drafting, follow-ups, negotiation
- Proficiency in Google Sheets / Excel for maintaining rosters and trackers
- Ability to manage multiple campaigns and deadlines simultaneously
- Self-driven with strong ownership and follow-through Good to Have
- Experience working with YouTube creators or MCNs (Multi-Channel Networks)
- Familiarity with tools: Social Blade, VidIQ, HypeAuditor, or similar
- Understanding of YouTube campaign pricing (CPV, flat fee, dedicated vs. integrated)
- Exposure to brief-reading and campaign planning in an agency setup Key Performance Indicators (KPIs)
- Number of creators researched and shortlisted per brief
- Outreach-to-response conversion rate
- Creator confirmation rate per campaign
- Time taken from brief receipt to final confirmed list
- Accuracy of roster data and timely status updates
- Smooth onboarding – zero delays due to missing briefs or assets Why Join Us
- Own the full outreach cycle – not just one part of it
- Work on live brand campaigns across categories
- Direct mentorship from the YouTube Outreach Lead
- Fast-track growth opportunity into a Senior Outreach or Strategy role
- Access to premium creator research and analytics tools
- Young, cooperative, and performance-driven team culture

📌 Youtube Outreach Executive (Noida)
🏢 Adfluence Hub
📍 Noida