Growth Manager

Skill Versed Pvt. Ltd.

Experience: 37 Years

Salary: 815 LPA (Performance-Based Hike for Exceptional Candidates)

Location: Noida (Work from Office)

Employment Type: Full-Time

Job Summary

As a Growth Manager, you will own the complete customer acquisition and growth ecosystem. This role combines Performance Marketing, Social Media, Marketing Automation, CRM Management, Content Strategy, and Analytics.

You will be responsible for generating high-quality leads, improving conversion rates, building automated marketing systems, and driving measurable business growth.

This is a high-impact role with complete ownership and direct collaboration with the Founder.

Key Responsibilities

Performance Marketing

- Plan, launch, and optimize paid campaigns across Meta, Google, LinkedIn, and YouTube.
- Manage marketing budgets to maximize ROAS and reduce CPL.
- Conduct A/B testing on creatives, audiences, landing pages, and offers.
- Improve lead quality and campaign performance using data-driven insights.

Marketing Strategy
- Develop monthly and quarterly marketing plans aligned with revenue goals.
- Build and optimize customer acquisition funnels.
- Launch webinars, lead magnets, referral campaigns, and promotional campaigns.
- Collaborate with sales to improve lead-to-enrollment conversion.

Social Media Management
- Develop and execute content strategies across LinkedIn, Instagram, Facebook, YouTube, and X.
- Build founder branding and thought leadership initiatives.
- Plan content calendars and coordinate with designers and video editors.
- Monitor engagement and optimize organic growth.

Marketing Automation




- Design and manage automation workflows using CRM and automation tools.
- Automate lead capture, lead nurturing, email marketing, WhatsApp follow-ups, reminders, and sales notifications.
- Build workflows integrating Meta Lead Ads, CRM, email platforms, Google Sheets, Slack, and Calendly.
- Improve lead response time and reduce manual tasks through automation.

CRM & Lead Management
- Manage CRM workflows and lead distribution.
- Maintain lead scoring, pipeline hygiene, and campaign attribution.
- Ensure timely lead assignment and follow-up tracking.
- Generate reports on funnel performance and sales conversion.

Email & WhatsApp Marketing
- Build automated email and WhatsApp drip campaigns.
- Create nurture sequences, webinar reminders, re-engagement campaigns, and promotional campaigns.
- Optimize open rates, click-through rates, and conversion metrics.

Analytics & Reporting
- Create dashboards to monitor marketing performance.
- Analyze campaign ROI, CPL, CAC, ROAS, and customer acquisition metrics.
- Present weekly and monthly performance reports with actionable recommendations.

AI & Productivity
- Leverage AI tools such as ChatGPT, Claude, Gemini, Canva AI, and automation platforms to improve marketing efficiency.




- Continuously identify opportunities to streamline workflows and increase productivity.

Required Skills

- Performance Marketing (Meta Ads & Google Ads)
- Social Media Strategy & Management
- Marketing Automation
- CRM Management
- Email Marketing
- WhatsApp Marketing
- Funnel Building
- Landing Page Optimization
- Google Analytics (GA4)
- Looker Studio / Google Data Studio
- Google Tag Manager
- Conversion API & Pixel Setup
- Copywriting & Content Planning
- AI Tools (ChatGPT, Claude, Gemini)
- Excel & Google Sheets
- Strong analytical and problem-solving skills

Preferred Tools

- Meta Ads Manager
- Google Ads
- Kylas CRM / HubSpot / Zoho CRM
- GoHighLevel
- Zapier
- Make.com
- Mailchimp / Brevo / ActiveCampaign
- WhatsApp Business API
- Google Analytics 4
- Looker Studio
- Canva
- WordPress

Key Performance Indicators (KPIs)

- Qualified Leads Generated
- Cost Per Lead (CPL)
- Cost Per Qualified Lead (CPQL)
- Customer Acquisition Cost (CAC)
- Return on Ad Spend (ROAS)
- Lead-to-Enrollment Conversion Rate
- Revenue Generated Through Marketing
- Organic Social Media Growth
- Automation Efficiency
- CRM Data Accuracy
- Marketing ROI

Why Join Skill Versed?

- Work directly with the Founder and leadership team.
- High ownership with opportunities to shape the company's growth strategy.
- Exposure to international markets and high-ticket education products.
- Fast-paced environment with rapid learning and career progression.
- Performance-driven culture with attractive incentives and growth opportunities.
- Prospect to work with cutting-edge AI, automation, and modern marketing technologies.

📌 Walk-in || Growth Manager (Noida)
🏢 Skill Stack Hub
📍 Noida