Strategic Product Management Training online with ToolBox™ In That Strategic Product Management Training Online You Learn With The Help Of Our Product Management ToolBox™, Consisting Of More Than 25 Word And Excel Templates And The Open Product Management Workflow™ How To Get The Information And Results That Help You Make Fact-based Strategic Business And Technical Decisions For Innovations

Investments and business case

All strategies such as

Market definition (market size, market potential, market segments)

Sales channels

Positioning and market communication

Communication channels

Prices

Roadmap

Requirements Further you learn in the strategic product management training online: Creation and presentation of an Agile Business Plan™

Save time on operational and tactical activities with unique strategic planning based on the Open Product Management Workflow™.

Whether and how you can become a market leader with existing and new products

How to get to innovations

How to build your portfolio strategically and target-group oriented The timely identification of risks and weaknesses as well as the control of your product with the help of the Key Performance Indicators (KPI's) defined and measured by you Furthermore, you will gain a general understanding of roles and responsibilities as well as of the decisive transfer of information in order to work successfully across departments. Free strategic product management training materials Strategic Product Management Text Book This is our free text book Strategic Product Management, which you need for the strategic product management training online and you can download here. Download for free Didactics Flipped-Classroom, instead of teacher-centred teaching This strategic product management training online with the Word and Excel based Product Management ToolBox™ is conducted according to the didactic method Flipped-Classroom, i.e. you can learn the theory in peace before the training itself.

During the strategic product management training online you will train the practical implementation and learn how to use our Product Mangement ToolBox™ we have created for product managers by developing a product. Download free textbooks and software Download our free book Strategic Product Management before the strategic product management training online and please read it as preparation for the training. Download product management textbook As an additional teaching aid, you can use the Product Management Dashboard for JIRA, the software for Product Managers, free of charge.

The software provides you with an even simpler, step-by-step, practice-oriented traceability of the course material, as it is also based on the Open Product Management Workflow™ and contains a complete sample product.

Information

Course time online 5 days (3.5 hours per day) Course time 2 days Certification Yes Certification, Books & Product Management ToolBox™ $1495 + tax Regular dates public dates For Inhouse courses please contact us Who should participate? Everybody who makes decisions in development,



orientation and strategy of a product, its marketing and distribution.

Product

Management

Project Management

Management

Marketing

Sales Register to a course Reference René Rose Product Manager, 1&1 Internet SE "The clear advantage of the method over other training courses is that projects are based on facts. In particular, the explanations on the connections between the work steps offer a high benefit. Great practical relevance through examples and transparent comprehensibility and comprehensibility for everyday use.

In the future, I will be able to provide decision-makers with well-founded decision documents containing market facts and trustworthy figures. The results in the strategy will enable me to better fulfil tactical tasks." More valuations Open Product Management Workflow™ trainings Course: Strategic Product Management

Course: Technical Product Management

Course: Successful Go-To-Market Included Product Management ToolBox™ tools You will receive the tools in the strategic product management training online: Market interview protocol

Agile Business Plan™

Competition and SWOT analysis

Win and loss analysis

User and Buyer Persona

Roadmaps (strategic)

KPI

Positioner

Positioning document

Technology added value analysis

Plus numerous other All strategic product management tools are included in the Product Management ToolBox™. Contents of the Strategic Product Management Training online Importance of market orientation Companies that work strategically and market-oriented are more profitable because they use existing resources more effectively, waste less resources, time and money. You learn in the strategic product management training online : The market-in-product approach

How and where to conduct interviews

How you conduct interviews. and you are actively coached by our trainers

Which information of the interviews is important for you

How to store the information in the Interview Protocol to be able to process it further The definition of the market & determination of the size of the potential market Strategic role of product management When companies are working it is difficult to decide where the responsibility of product management ends and another department begins. Learn to map responsibilities so that each department optimizes its contribution to the success of the product. Definition of the role of the product manager

Determination of tasks and responsibilities

Learn the balance between strategic and operational/tactical tasks

Possibilities of the division of the different roles in product management Finding unresolved market problems Your company is full of product experts. Your company needs market experts.



Learn in the strategic product management training online to discover and validate unresolved market problems

Research techniques for all market types

Effective profit and loss analysis

Tips and how to analyze the market with the tools from our Product Managment ToolBox™

The definition of the market & determination of the size of the potential market Filter & prioritize possibilities Not all possibilities are the same. Learn in the strategic product management training online a proven, repeatable and unbiased method for evaluating and comparing possibilities. Identify and prioritize opportunities that fit your market needs, corporate strategy and technology strengths for maximum ROI

Market research and market review

Prioritization techniques

Practical roadmaps Supply of market correlations When you have collected and analyzed all available market data, pass on the information in the form of key tools. Learn to use these tools, create a common understanding across the entire organization and empower sales, marketing, development and management to communicate it. Product-Positioning & Market Message

Purchasing process

Case studies Business plan & decision templates in 2 hours Millions of euro and dollar product decisions are made every day, without a full understanding of the implications that this entails. Learn in the strategic product management training online how to develop a consistent and 100% fact based Agile Business Plan™ and business cases in a simple process, secure the investment and obtain approvals based on well-informed decisions and without surprises. Strategic orientation

Buy, develop or Partner?

Pricing

Profitability

Data consolidation with Agile Business Plan™ Risks and success factors Measurement and control with KPI‘s One of the tasks of the product manager is to identify risks and weaknesses at an early stage in order to counteract them with suitable measures, but also to identify success factors in order to further develop them. Learn how to define Key Performance Indicators (KPI) for your product and how to measure them to control the success of your product. Long-term success with the help of Key Performance Indicators (KPI)

Define the important and correct KPI's for the product

Identifying risks in good time and taking countermeasures

Measuring and expanding success Prerequisite for product development & Successful Go-To-Market In this strategic product management training online you will gain first insights into the product planning and planning of a successful Go-To-Market. Get to know the connections between the individual phases of product management and learn how the results of strategic product management training can be used in Technical Product Management, product development and for a Successful Go-To-Market. Identification of Problems, Scenarios & Persona

Derivation of all strategies from market information & analyses

Relationship: Persona -> Sales channels, communication channels, Go-To-Market

Relationship: Persona -> Product development

📌 Strategic Product Management (Nirsa)
🏢 Buch Strategisches Produktmanagement - kostenfrei u0026 welteit meistgelesen
📍 Nirsa