Location: Phase 8B, Mohali (On-site )

Department: Marketing & Communications

Employment Type: Full-Time

Experience Required: 4-5 Years

Shift Timings: 6AM to 3PM

Reports To: Head of Marketing

Interview Mode: Face to Face only

Immediate Joiners Preferred Company Overview

At XtecGlobal, we deliver transformative digital solutions through innovative web development, performance marketing, and business automation. As we scale our presence across industries, we are looking for a highly motivated and creative Social Media Manager to join our marketing team and take full ownership of our digital voice across platforms.

Position

Summary The Social Media Manager will be responsible for developing and executing the company’s social media strategy, overseeing content creation, community management, influencer collaborations, and analytics. This role demands both creative flair and strategic acumen, with the ability to translate business goals into impactful social campaigns. You’ll be managing brand storytelling while also driving measurable engagement, growth, and conversions.

Key Responsibilities Content Strategy & Creation

Develop and implement a robust multi-platform social media strategy aligned with marketing and business objectives.

Plan and manage a content calendar that spans organic and campaign-specific posts (stories, reels, videos, carousels, etc.).

Collaborate with content writers, designers, and video editors to produce engaging, platform-specific content.

Ensure all creatives adhere to brand guidelines, tone of voice, and storytelling standards.

Community

Management

Own and manage all interactions across social platforms (Instagram, LinkedIn, Facebook, Twitter/X, YouTube, TikTok and more as per requirement).

Actively engage with users, respond to comments and DMs, and build meaningful connections.

Monitor brand sentiment and manage real-time engagement during live events, campaigns,



or launches.

Campaign

Execution

Plan and execute integrated campaigns, including product launches, events, and promotions.

Collaborate with paid media teams to ensure synergy between organic and paid social efforts.

Partner with influencers, content creators, and ambassadors to amplify reach and brand credibility.

Performance

Analysis & Reporting

Track key performance indicators (KPIs) such as engagement, reach, followers, traffic, and conversions.

Use analytics tools like Meta Business Suite, Google Analytics, Sprout Social, or similar to generate weekly/monthly reports.

Derive actionable insights and iterate strategies based on performance trends and audience behavior.

Trend

Spotting & Innovation

Stay updated on platform algorithm changes, emerging trends, and recent content formats.

Introduce fresh content ideas and experiment with new platforms and tools.

Lead innovation in storytelling through reels, lives, user-generated content, and interactive formats. Cross-Functional Collaboration

Work closely with the design, SEO, product, and performance marketing teams to ensure alignment across all digital touchpoints.

Provide creative briefs to internal or external teams and manage deadlines effectively.

Participate in brainstorming sessions and contribute ideas across broader marketing campaigns.

Candidate

Profile

We’re looking for someone who:

Talks, walks, and breathes content.

Sees problems as creative opportunities.

Questions the obvious and explores the unexpected.





Lives at the intersection of culture, curiosity, and content.

Is not a Marvel superhero, but might as well be one on the internet.

Required

Qualifications

Bachelor’s degree in Marketing, Mass Communication, Digital Media, or a related field.

4-5 years of experience in social media marketing, preferably in digital, travel, lifestyle, or e-commerce domains.

Proven experience creating, managing, and scaling campaigns on Instagram, Facebook, LinkedIn, Twitter/X, YouTube, and TikTok.

Proficient in social media tools (Buffer, Later, Sprout Social, Hootsuite, Meta Suite, etc.).

Strong copywriting and visual storytelling skills.

Basic understanding of SEO, Google Analytics, and marketing funnels.

Strong interpersonal and project management skills.

Fluency in English; regional language skills (optional, but a plus).

Preferred

Qualifications

Experience working in or with influencer marketing and the creator economy.

Paid campaign experience across Meta Ads, LinkedIn Ads, and/or TikTok Ads.

Proficiency with Canva, Adobe Suite (Photoshop, Premiere Pro, Illustrator), or other content creation tools.

Prior exposure to audience segmentation and customer cohort targeting.

Video editing and live streaming experience is a bonus.

What We

Offer

Competitive salary and performance-based incentives

Fast-paced, collaborative work culture with creative freedom

Opportunity to grow into a strategic leadership role

Learning & development support

Exposure to multi-industry digital campaigns and brand strategy Application Instructions

Interested candidates can send their updated resume, portfolio links (or social accounts managed), and 2–3 case studies or campaign summaries to:

[email protected]

Subject Line: “Application – Social Media Manager – [Your Full Name]”

OR

Contact: 82880-19766

📌 Social Media Manager (Sahibzada Ajit Singh Nagar)
🏢 XTec Global
📍 Sahibzada Ajit Singh Nagar